Almond Breeze Consumer Insights

Who buys Almond Breeze? Almond Breeze consumers are generally very high income, Hispanic, and senior age. Almond Breeze consumers are more likely to purchase Almond Breeze during larger pantry stocking trips. Brands such as Jennie-O, Dannon Oikos, and Chobani also tend to be purchased in the same trip. Sample consumer insights data below.

Almond Breeze Basket Penetration

The sample data below comes from real shopping receipts. InfoScout has America's largest purchase panel, and captures 1 in every 500 shopping trips. Learn more about our data

Data shown is from 2014-2015. Contact us for real-time data.

Brand $ per Basket
$3.19
% of Basket $ (median)
5.8%
Total Basket $ (median)
$55.34

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  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • Recent demographic data

Almond Breeze Consumer Demographics

demographic
index
Female
98
Male
121
<24
106
25-34
109
35-44
94
45-54
96
55-64
100
65+
122
African American
129
Asian
107
Caucasian
92
Hispanic
144
demographic
index
Has Kids
90
No Kids
123
- $20k
84
$20k-40k
89
$40k-60k
100
$60k-80k
106
$80k-100k
92
$100k-125k
111
$125k +
113
No College
73
College
100
Adv. Degree
130

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Almond Breeze Basket Affinity & Size

brand
basket affinity
Jennie-O 5.0x
Dannon Oikos 4.7x
Chobani 4.5x
Sabra 4.1x
basket size
index
Urgent Need (1-2 Items)
7
Express Lane (3-10 Items)
49
Fill Up (11-20 Items)
170
Pantry Stocking (21+ Items)
411

Where is Almond Breeze Purchased?

channels
index
Club
85
Dollar
0
Drug
18
Food
176
Gas & Convenience
4
Mass
67
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Silk 1.6x
Jennie-O 1.4x
Horizon Organic 1.4x
Smart Balance 1.4x

How Did They Pay?

method
index
Cash
89
Credit
119
Debit
91
Food Stamps
83

When is Almond Breeze Purchased?

day of week
Sun
20.0%
Mon
14.4%
Tue
12.6%
Wed
12.1%
Thu
11.1%
Fri
13.4%
Sat
16.5%
time of day
Morning
13.5%
Noon
16.1%
Afternoon
34.1%
Evening
29.5%
Late
6.9%

Data shown is from 2014-2015. Contact us for real-time data.

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Contact our sales team for real-time data and deeper insights.

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Real-time purchase and demographic data

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What other brands do Almond Breeze consumers purchase?

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Why do Almond Breeze consumers try new brands?

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Where do Almond Breeze consumers prefer to shop?

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Data Highlights

Real Time Shopper and Consumer Data

Daily, Not Quarterly
Rapid consumer and shopper insights.

More Shopping Trips Captured

1 in every 500 Shopping Trips
InfoScout captures 15 times more shopping trips daily than legacy panels.

Balanced Panel

The Real America
Our panel includes traditionally hard-to-reach segments like young mothers, high-income households and male millennials.

Examples of different retailer types

Omnichannel Visibility
Every retailer, from Big Box to Bodegas to Online.

Research the Almond Breeze Target Market

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Who actually buys Almond Breeze? Do these consumers match the intended target market of Almond Breeze?

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What motivates the target market to purchase Almond Breeze?

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What other target market should Almond Breeze look at?

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Which other brands have a similar target market?

Where Does Our Data Come From?

InfoScout has America's largest purchase panel. We capture 1 in every 500 shopping trips because over 300,000 users upload their shopping receipts (paper and electronic) through our mobile apps. Additional data is collected through behaviorally triggered surveys taken in our apps.

Learn more about our data

What Does InfoScout Do?

InfoScout provides next generation consumer insights that explain why people buy in an omnichannel world. Our solutions include shopper profile reports, consumer surveys, buy & why studies, and insights subscriptions.

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