Alpine Valley Consumer Insights

Who buys Alpine Valley? Alpine Valley consumers are generally very high income, Asian, and senior age. Alpine Valley consumers are more likely to purchase Alpine Valley during mid to large sized trips. Brands such as Post Honey Bunches Of Oats, Cinnamon Toast Crunch, and Skippy also tend to be purchased in the same trip. Sample consumer insights data below.

Alpine Valley Basket Penetration

The sample data below comes from real shopping receipts. InfoScout has America's largest purchase panel, and captures 1 in every 500 shopping trips. Learn more about our data

Data shown is from 2014-2015. Contact us for real-time data.

Brand $ per Basket
$6.95
% of Basket $ (median)
5.6%
Total Basket $ (median)
$123.46

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Contact our sales team for real-time data and deeper insights, including:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • Recent demographic data

Alpine Valley Consumer Demographics

demographic
index
Female
100
Male
103
<24
52
25-34
99
35-44
103
45-54
90
55-64
99
65+
185
African American
51
Asian
352
Caucasian
69
Hispanic
147
demographic
index
Has Kids
101
No Kids
97
- $20k
84
$20k-40k
59
$40k-60k
51
$60k-80k
102
$80k-100k
121
$100k-125k
120
$125k +
201
No College
52
College
103
Adv. Degree
140

Understand Alpine Valley Consumer Behavior

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Alpine Valley Basket Affinity & Size

brand
basket affinity
Post Honey Bunches Of Oats 19.4x
Cinnamon Toast Crunch 15.4x
Skippy 15.2x
Horizon Organic 14.9x
basket size
index
Urgent Need (1-2 Items)
5
Express Lane (3-10 Items)
78
Fill Up (11-20 Items)
249
Pantry Stocking (21+ Items)
221

Where is Alpine Valley Purchased?

channels
index
Club
963
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Horizon Organic 1.9x
Oroweat 1.8x
Almond Breeze 1.7x
Taylor Farms 1.6x

How Did They Pay?

method
index
Cash
36
Credit
143
Debit
102
Food Stamps
50

When is Alpine Valley Purchased?

day of week
Sun
18.7%
Mon
13.3%
Tue
11.6%
Wed
12.4%
Thu
11.8%
Fri
14.8%
Sat
17.4%
time of day
Morning
9.6%
Noon
21.7%
Afternoon
42.1%
Evening
25.7%
Late
0.9%

Data shown is from 2014-2015. Contact us for real-time data.

Get Better Data

Contact our sales team for real-time data and deeper insights.

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Real-time purchase and demographic data

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What other brands do Alpine Valley consumers purchase?

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Why do Alpine Valley consumers try new brands?

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Where do Alpine Valley consumers prefer to shop?

Clients

Example InfoScout clients

Data Highlights

Real Time Shopper and Consumer Data

Daily, Not Quarterly
Rapid consumer and shopper insights.

More Shopping Trips Captured

1 in every 500 Shopping Trips
InfoScout captures 15 times more shopping trips daily than legacy panels.

Balanced Panel

The Real America
Our panel includes traditionally hard-to-reach segments like young mothers, high-income households and male millennials.

Examples of different retailer types

Omnichannel Visibility
Every retailer, from Big Box to Bodegas to Online.

Research the Alpine Valley Target Market

Arrow and target

Who actually buys Alpine Valley? Do these consumers match the intended target market of Alpine Valley?

Thought bubble

What motivates the target market to purchase Alpine Valley?

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What other target market should Alpine Valley look at?

venn diagram

Which other brands have a similar target market?

Where Does Our Data Come From?

InfoScout has America's largest purchase panel. We capture 1 in every 500 shopping trips because over 300,000 users upload their shopping receipts (paper and electronic) through our mobile apps. Additional data is collected through behaviorally triggered surveys taken in our apps.

Learn more about our data

What Does InfoScout Do?

InfoScout provides next generation consumer insights that explain why people buy in an omnichannel world. Our solutions include shopper profile reports, consumer surveys, buy & why studies, and insights subscriptions.

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