Andy Capps Hot Fries Consumer Insights

Who buys Andy Capps Hot Fries?

A Andy Capps Hot Fries consumer is generally lower income, African American, and adolescent age. Andy Capps Hot Fries consumers are more likely to purchase Andy Capps Hot Fries during larger pantry stocking trips. Brands such as Fritos, Cheetos, and Frito-Lay also tend to be purchased in the same trip. Sample consumer insights data below.

Andy Capps Hot Fries Basket Penetration

We analyzed our users' shopping receipts to generate this sample basket penetration data.

Data shown is from 2014-2015. Contact us for real-time data.

Brand $ per Basket
$1.98
% of Basket $ (median)
7.3%
Total Basket $ (median)
$27.03

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  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • Recent demographic data

Andy Capps Hot Fries Consumer Demographics

demographic
index
Female
102
Male
84
<24
154
25-34
92
35-44
111
45-54
107
55-64
31
65+
115
African American
430
Asian
83
Caucasian
91
Hispanic
42
demographic
index
Has Kids
112
No Kids
74
- $20k
129
$20k-40k
165
$40k-60k
97
$60k-80k
88
$80k-100k
89
$100k-125k
72
$125k +
53
No College
129
College
100
Adv. Degree
65

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Andy Capps Hot Fries Basket Affinity & Size

brand
basket affinity
Fritos 9.3x
Cheetos 8.2x
Frito-Lay 7.8x
Ruffles 6.3x
basket size
index
Urgent Need (1-2 Items)
23
Express Lane (3-10 Items)
101
Fill Up (11-20 Items)
129
Pantry Stocking (21+ Items)
248

Where is Andy Capps Hot Fries Purchased?

channels
index
Club
247
Dollar
868
Drug
175
Food
36
Gas & Convenience
335
Mass
64
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Hawaiian Punch 1.9x
Marlboro Gold Pack 1.9x
Marlboro 1.9x
Utz 1.8x

How Did They Pay?

method
index
Cash
108
Credit
99
Debit
85
Food Stamps
220

When is Andy Capps Hot Fries Purchased?

day of week
Sun
16.3%
Mon
13.7%
Tue
12.9%
Wed
12.4%
Thu
13.9%
Fri
14.1%
Sat
16.7%
time of day
Morning
13.4%
Noon
19.5%
Afternoon
30.0%
Evening
30.9%
Late
6.2%

Data shown is from 2014-2015. Contact us for real-time data.

Get Better Data

Contact our sales team for real-time data and deeper insights.

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Real-time purchase and demographic data

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What other brands do Andy Capps Hot Fries consumers purchase?

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Why do Andy Capps Hot Fries consumers try new brands?

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Where do Andy Capps Hot Fries consumers prefer to shop?

Clients

Example InfoScout clients

Data Highlights

Real Time Shopper and Consumer Data

Daily, Not Quarterly
Rapid consumer and shopper insights.

More Shopping Trips Captured

1 in every 500 Shopping Trips
InfoScout captures 15 times more shopping trips daily than legacy panels.

Balanced Panel

The Real America
Our panel includes traditionally hard-to-reach segments like young mothers, high-income households and male millennials.

Examples of different retailer types

Omnichannel Visibility
Every retailer, from Big Box to Bodegas to Online.

Research the Andy Capps Hot Fries Target Market

Arrow and target

Who actually buys Andy Capps Hot Fries? Do these consumers match the intended target market of Andy Capps Hot Fries?

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What motivates the target market to purchase Andy Capps Hot Fries?

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What other target market should Andy Capps Hot Fries look at?

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Which other brands have a similar target market?

About Our Andy Capps Hot Fries Demographic Data

InfoScout has over 300,000 shoppers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide retailers and brands with real-time omnichannel shopper and consumer insights. Demographic data is collected through demographic surveys taken in the apps.