Annies Homegrown Bunnies Consumer Insights

Who buys Annies Homegrown Bunnies?

A Annies Homegrown Bunnies consumer is generally very high income, Caucasian, and lower middle age. Annies Homegrown Bunnies consumers are more likely to purchase Annies Homegrown Bunnies during larger pantry stocking trips. Brands such as Archer Farms, Dannon Danimals, and Horizon Organic also tend to be purchased in the same trip. See sample consumer insights data below.

Annies Homegrown Bunnies Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$3.49
% of Basket $ (median)
4.8%
Total Basket $ (median)
$72.75

Access all the Data

Get in touch with our team to learn more about our InfoScout Insights™ platform. It includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Annies Homegrown Bunnies Consumer Demographics

demographic
index
Female
101
Male
90
<24
61
25-34
106
35-44
132
45-54
70
55-64
36
65+
33
African American
47
Asian
71
Caucasian
109
Hispanic
71
demographic
index
Has Kids
126
No Kids
42
- $20k
48
$20k-40k
50
$40k-60k
71
$60k-80k
92
$80k-100k
130
$100k-125k
128
$125k +
202
No College
41
College
103
Adv. Degree
153

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Annies Homegrown Bunnies Basket Affinity & Size

brand
basket affinity
Archer Farms 15.1x
Dannon Danimals 13.4x
Horizon Organic 12.6x
Arnold 7.9x
basket size
index
Urgent Need (1-2 Items)
3
Express Lane (3-10 Items)
37
Fill Up (11-20 Items)
155
Pantry Stocking (21+ Items)
477

Where is Annies Homegrown Bunnies Purchased?

channels
index
Club
7
Drug
30
Food
75
Mass
158
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Horizon Organic 2.2x
Archer Farms 1.7x
Almond Breeze 1.6x
Eggland's Best 1.5x

How Did They Pay?

method
index
Cash
72
Credit
117
Debit
101
Food Stamps
67

When is Annies Homegrown Bunnies Purchased?

day of week
Sun
17.3%
Mon
14.2%
Tue
12.8%
Wed
10.9%
Thu
13.7%
Fri
15.4%
Sat
15.7%
time of day
Morning
18.8%
Noon
19.6%
Afternoon
34.1%
Evening
22.0%
Late
5.5%

About Our Annies Homegrown Bunnies Consumer Insights

How do we know who buys Annies Homegrown Bunnies? InfoScout has hundreds of thousands of monthly active users uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. This is just a sample of the Annies Homegrown Bunnies consumer and demographic data we get from millions of receipts. Get in touch with our team to learn more about the full power of our InfoScout Insights™ platform.