Applegate Farms Consumer Insights

Who buys Applegate Farms?

A Applegate Farms consumer is generally very high income, Caucasian, and lower middle age. Applegate Farms consumers are more likely to purchase Applegate Farms during larger pantry stocking trips. Brands such as Archer Farms, Horizon Organic, and Driscoll's also tend to be purchased in the same trip. See sample consumer insights data below.

Applegate Farms Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$5.49
% of Basket $ (median)
7.6%
Total Basket $ (median)
$72.16

Access all the Data

Get in touch with our team to learn more about our InfoScout Insights™ platform. It includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Applegate Farms Consumer Demographics

demographic
index
Female
101
Male
95
<24
64
25-34
90
35-44
129
45-54
86
55-64
57
65+
43
African American
72
Asian
75
Caucasian
106
Hispanic
85
demographic
index
Has Kids
110
No Kids
77
- $20k
34
$20k-40k
51
$40k-60k
60
$60k-80k
107
$80k-100k
126
$100k-125k
155
$125k +
181
No College
56
College
100
Adv. Degree
153

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Applegate Farms Basket Affinity & Size

brand
basket affinity
Archer Farms 41.3x
Horizon Organic 11.1x
Driscoll's 10.0x
Fresh Express 9.9x
basket size
index
Urgent Need (1-2 Items)
4
Express Lane (3-10 Items)
40
Fill Up (11-20 Items)
162
Pantry Stocking (21+ Items)
458

Where is Applegate Farms Purchased?

channels
index
Drug
3
Food
143
Gas & Convenience
9
Mass
113
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Archer Farms 1.9x
Horizon Organic 1.8x
Fresh Express 1.5x
Boars Head 1.5x

How Did They Pay?

method
index
Cash
46
Credit
121
Debit
113
Food Stamps
46

When is Applegate Farms Purchased?

day of week
Sun
20.1%
Mon
15.7%
Tue
12.2%
Wed
10.3%
Thu
11.2%
Fri
11.2%
Sat
19.3%
time of day
Morning
17.2%
Noon
19.0%
Afternoon
35.5%
Evening
24.4%
Late
3.9%

About Our Applegate Farms Consumer Insights

How do we know who buys Applegate Farms? InfoScout has hundreds of thousands of monthly active users uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. This is just a sample of the Applegate Farms consumer and demographic data we get from millions of receipts. Get in touch with our team to learn more about the full power of our InfoScout Insights™ platform.