Applesnax Consumer Insights

Who buys Applesnax?

A Applesnax consumer is generally very low income, African American, and senior age. Applesnax consumers are more likely to purchase Applesnax during larger pantry stocking trips. Brands such as Hunt's Snack Pack, Armour, and Nabisco also tend to be purchased in the same trip. See sample consumer insights data below.

Applesnax Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$1.00
% of Basket $ (median)
7.1%
Total Basket $ (median)
$14.00

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Applesnax Consumer Demographics

demographic
index
Female
102
Male
84
<24
122
25-34
102
35-44
99
45-54
86
55-64
107
65+
158
African American
317
Asian
27
Caucasian
92
Hispanic
113
demographic
index
Has Kids
101
No Kids
98
- $20k
204
$20k-40k
128
$40k-60k
108
$60k-80k
90
$80k-100k
64
$100k-125k
91
$125k +
46
No College
109
College
102
Adv. Degree
78

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Applesnax Basket Affinity & Size

brand
basket affinity
Hunt's Snack Pack 19.6x
Armour 16.4x
Nabisco 12.7x
Sunbeam 11.6x
basket size
index
Urgent Need (1-2 Items)
6
Express Lane (3-10 Items)
58
Fill Up (11-20 Items)
216
Pantry Stocking (21+ Items)
328

Where is Applesnax Purchased?

channels
index
Dollar
4575
Food
41
Gas & Convenience
69
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Marlboro 2.0x
Blue Bonnet 1.8x
Hawaiian Punch 1.7x
Armour 1.7x

How Did They Pay?

method
index
Cash
153
Credit
71
Debit
90
Food Stamps
207

When is Applesnax Purchased?

day of week
Sun
16.4%
Mon
13.3%
Tue
11.7%
Wed
10.3%
Thu
17.6%
Fri
14.0%
Sat
16.6%
time of day
Morning
21.7%
Noon
18.9%
Afternoon
33.4%
Evening
24.5%
Late
1.5%

Get More Applesnax Data

Better understand Applesnax consumers with the latest demographic and purchase data.

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Find Answers to Questions

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Which brands do Applesnax consumers switch to?

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Why do consumers stop buying Applesnax products?

Store front

Which retailers do Applesnax shoppers prefer to shop at?

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What motivates consumers to try Applesnax products?

Research the Applesnax Target Market

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Who actually buys Applesnax? Do these consumers match the intended target market of Applesnax?

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What motivates the target market to buy Applesnax?

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What other target market should Applesnax look at?

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Which other brands have a similar target market?

About Our Applesnax Demographic Data

InfoScout has over 300,000 shoppers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. Demographic data is collected through demographic surveys taken in the apps.