Arizona (Beverage) Consumer Insights

Who buys Arizona (Beverage)? Arizona (Beverage) consumers are generally very low income, Asian, and adolescent age. Arizona (Beverage) consumers are more likely to purchase Arizona (Beverage) during larger pantry stocking trips. Brands such as Entenmann's, Perdue, and Scott also tend to be purchased in the same trip. Sample consumer insights data below.

Arizona (Beverage) Basket Penetration

The sample data below comes from real shopping receipts. InfoScout has America's largest purchase panel, and captures 1 in every 500 shopping trips. Learn more about our data

Data shown is from 2014-2015. Contact us for real-time data.

Brand $ per Basket
$2.33
% of Basket $ (median)
8.8%
Total Basket $ (median)
$26.62

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  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • Recent demographic data

Arizona (Beverage) Consumer Demographics

demographic
index
Female
98
Male
118
<24
136
25-34
93
35-44
92
45-54
122
55-64
96
65+
98
African American
118
Asian
139
Caucasian
90
Hispanic
123
demographic
index
Has Kids
97
No Kids
107
- $20k
145
$20k-40k
110
$40k-60k
101
$60k-80k
92
$80k-100k
96
$100k-125k
84
$125k +
88
No College
121
College
98
Adv. Degree
84

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Arizona (Beverage) Basket Affinity & Size

brand
basket affinity
Entenmann's 4.6x
Perdue 3.9x
Scott 3.6x
Smart Balance 3.4x
basket size
index
Urgent Need (1-2 Items)
30
Express Lane (3-10 Items)
92
Fill Up (11-20 Items)
136
Pantry Stocking (21+ Items)
251

Where is Arizona (Beverage) Purchased?

channels
index
Beauty
3
Club
77
Dollar
119
Drug
295
Food
136
Gas & Convenience
196
Mass
46
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Gold Peak 1.4x
Red Bull 1.4x
Goya 1.3x
Monster Energy 1.3x

How Did They Pay?

method
index
Cash
139
Credit
89
Debit
90
Food Stamps
119

When is Arizona (Beverage) Purchased?

day of week
Sun
17.6%
Mon
13.3%
Tue
12.9%
Wed
12.6%
Thu
12.3%
Fri
14.5%
Sat
16.8%
time of day
Morning
15.0%
Noon
15.9%
Afternoon
34.6%
Evening
27.4%
Late
7.0%

Data shown is from 2014-2015. Contact us for real-time data.

Get Better Data

Contact our sales team for real-time data and deeper insights.

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Real-time purchase and demographic data

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What other brands do Arizona (Beverage) consumers purchase?

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Why do Arizona (Beverage) consumers try new brands?

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Where do Arizona (Beverage) consumers prefer to shop?

Clients

Example InfoScout clients

Data Highlights

Real Time Shopper and Consumer Data

Daily, Not Quarterly
Rapid consumer and shopper insights.

More Shopping Trips Captured

1 in every 500 Shopping Trips
InfoScout captures 15 times more shopping trips daily than legacy panels.

Balanced Panel

The Real America
Our panel includes traditionally hard-to-reach segments like young mothers, high-income households and male millennials.

Examples of different retailer types

Omnichannel Visibility
Every retailer, from Big Box to Bodegas to Online.

Research the Arizona (Beverage) Target Market

Arrow and target

Who actually buys Arizona (Beverage)? Do these consumers match the intended target market of Arizona (Beverage)?

Thought bubble

What motivates the target market to purchase Arizona (Beverage)?

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What other target market should Arizona (Beverage) look at?

venn diagram

Which other brands have a similar target market?

Where Does Our Data Come From?

InfoScout has America's largest purchase panel. We capture 1 in every 500 shopping trips because over 300,000 users upload their shopping receipts (paper and electronic) through our mobile apps. Additional data is collected through behaviorally triggered surveys taken in our apps.

Learn more about our data

What Does InfoScout Do?

InfoScout provides next generation consumer insights that explain why people buy in an omnichannel world. Our solutions include shopper profile reports, consumer surveys, buy & why studies, and insights subscriptions.

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