Arm & Hammer Clean Scentsations Consumer Insights

Who buys Arm & Hammer Clean Scentsations?

A Arm & Hammer Clean Scentsations consumer is generally lower income, African American, and upper middle age. Arm & Hammer Clean Scentsations consumers are more likely to purchase Arm & Hammer Clean Scentsations during larger pantry stocking trips. Brands such as Gain, Purina Friskies, and Blue Bonnet also tend to be purchased in the same trip. See sample consumer insights data below.

Arm & Hammer Clean Scentsations Basket Penetration

We analyzed our users' shopping receipts to generate this sample basket penetration data.

Brand $ per Basket
$4.97
% of Basket $ (median)
9.1%
Total Basket $ (median)
$54.64

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Arm & Hammer Clean Scentsations Consumer Demographics

demographic
index
Female
102
Male
79
<24
81
25-34
94
35-44
100
45-54
122
55-64
93
65+
46
African American
173
Asian
46
Caucasian
101
Hispanic
105
demographic
index
Has Kids
104
No Kids
92
- $20k
111
$20k-40k
139
$40k-60k
133
$60k-80k
93
$80k-100k
85
$100k-125k
73
$125k +
40
No College
148
College
98
Adv. Degree
55

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Arm & Hammer Clean Scentsations Basket Affinity & Size

brand
basket affinity
Gain 13.1x
Purina Friskies 7.9x
Blue Bonnet 7.0x
Hefty 6.7x
basket size
index
Urgent Need (1-2 Items)
11
Express Lane (3-10 Items)
63
Fill Up (11-20 Items)
143
Pantry Stocking (21+ Items)
387

Where is Arm & Hammer Clean Scentsations Purchased?

channels
index
Dollar
1104
Drug
50
Food
49
Mass
130
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Marlboro Gold Pack 2.3x
Marlboro 2.2x
Blue Bonnet 1.8x
Gain 1.8x

How Did They Pay?

method
index
Cash
121
Credit
87
Debit
107
Food Stamps
80

When is Arm & Hammer Clean Scentsations Purchased?

day of week
Sun
16.2%
Mon
14.0%
Tue
11.7%
Wed
12.4%
Thu
11.0%
Fri
14.5%
Sat
20.1%
time of day
Morning
15.2%
Noon
19.3%
Afternoon
30.5%
Evening
28.6%
Late
6.4%

Get More Arm & Hammer Clean Scentsations Data

Contact us for the latest Arm & Hammer Clean Scentsations consumer demographic and purchase data.

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Find Answers to Questions

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Which brands do Arm & Hammer Clean Scentsations consumers switch to?

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Why do consumers stop buying Arm & Hammer Clean Scentsations products?

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Which retailers do Arm & Hammer Clean Scentsations shoppers prefer to shop at?

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What motivates consumers to try Arm & Hammer Clean Scentsations products?

Research the Arm & Hammer Clean Scentsations Target Market

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Who actually buys Arm & Hammer Clean Scentsations? Do these consumers match the intended target market of Arm & Hammer Clean Scentsations?

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What motivates the target market to buy Arm & Hammer Clean Scentsations?

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What other target market should Arm & Hammer Clean Scentsations look at?

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Which other brands have a similar target market?

About Our Arm & Hammer Clean Scentsations Demographic Data

InfoScout has over 300,000 shoppers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. Demographic data is collected through demographic surveys taken in the apps.