Aussie Aussome Volume Consumer Insights

Who buys Aussie Aussome Volume?

A Aussie Aussome Volume consumer is generally slightly higher income, Caucasian, and older age. Aussie Aussome Volume consumers are more likely to purchase Aussie Aussome Volume during larger pantry stocking trips. Brands such as Secret, CoverGirl, and TRESemme also tend to be purchased in the same trip. See sample consumer insights data below.

Aussie Aussome Volume Basket Penetration

We analyzed our users' shopping receipts to generate this sample basket penetration data.

Brand $ per Basket
$3.43
% of Basket $ (median)
7.1%
Total Basket $ (median)
$48.28

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Aussie Aussome Volume Consumer Demographics

demographic
index
Female
98
Male
117
<24
94
25-34
104
35-44
88
45-54
104
55-64
135
65+
115
African American
13
Asian
46
Caucasian
114
Hispanic
79
demographic
index
Has Kids
88
No Kids
126
- $20k
93
$20k-40k
106
$40k-60k
94
$60k-80k
116
$80k-100k
125
$100k-125k
91
$125k +
61
No College
121
College
95
Adv. Degree
100

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Aussie Aussome Volume Basket Affinity & Size

brand
basket affinity
Secret 9.8x
CoverGirl 9.4x
TRESemme 7.4x
Scott 6.1x
basket size
index
Urgent Need (1-2 Items)
11
Express Lane (3-10 Items)
72
Fill Up (11-20 Items)
162
Pantry Stocking (21+ Items)
335

Where is Aussie Aussome Volume Purchased?

channels
index
Dollar
578
Drug
115
Food
53
Mass
139
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Blue Bonnet 1.5x
Yoplait Light 1.4x
Sunny Meadow 1.4x
CoverGirl 1.4x

How Did They Pay?

method
index
Cash
98
Credit
98
Debit
109
Food Stamps
70

When is Aussie Aussome Volume Purchased?

day of week
Sun
15.1%
Mon
12.1%
Tue
13.4%
Wed
13.1%
Thu
12.6%
Fri
14.9%
Sat
18.9%
time of day
Morning
12.9%
Noon
17.7%
Afternoon
35.0%
Evening
26.6%
Late
7.8%

Get More Aussie Aussome Volume Data

Contact us for the latest Aussie Aussome Volume consumer demographic and purchase data.

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Find Answers to Questions

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Which brands do Aussie Aussome Volume consumers switch to?

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Why do consumers stop buying Aussie Aussome Volume products?

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Which retailers do Aussie Aussome Volume shoppers prefer to shop at?

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What motivates consumers to try Aussie Aussome Volume products?

Research the Aussie Aussome Volume Target Market

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Who actually buys Aussie Aussome Volume? Do these consumers match the intended target market of Aussie Aussome Volume?

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What motivates the target market to buy Aussie Aussome Volume?

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What other target market should Aussie Aussome Volume look at?

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Which other brands have a similar target market?

About Our Aussie Aussome Volume Demographic Data

InfoScout has over 300,000 shoppers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. Demographic data is collected through demographic surveys taken in the apps.