Ballpark (hot dogs, meat) Consumer Insights

Who buys Ballpark (hot dogs, meat)? Ballpark (hot dogs, meat) consumers are generally slightly higher income, Hispanic, and older age. Ballpark (hot dogs, meat) consumers are more likely to purchase Ballpark (hot dogs, meat) during larger pantry stocking trips. Brands such as Ball Park, Smart Balance, and Heinz also tend to be purchased in the same trip. Sample consumer insights data below.

Ballpark (hot dogs, meat) Basket Penetration

The sample data below comes from real shopping receipts. InfoScout has America's largest purchase panel, and captures 1 in every 500 shopping trips. Learn more about our data

Data shown is from 2014-2015. Contact us for real-time data.

Brand $ per Basket
$4.99
% of Basket $ (median)
7.5%
Total Basket $ (median)
$66.53

Get Better Data

Contact our sales team for real-time data and deeper insights, including:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • Recent demographic data

Ballpark (hot dogs, meat) Consumer Demographics

demographic
index
Female
98
Male
115
<24
106
25-34
90
35-44
107
45-54
91
55-64
127
65+
70
African American
97
Asian
71
Caucasian
101
Hispanic
116
demographic
index
Has Kids
103
No Kids
93
- $20k
77
$20k-40k
94
$40k-60k
110
$60k-80k
92
$80k-100k
131
$100k-125k
98
$125k +
86
No College
113
College
101
Adv. Degree
80

Understand Ballpark (hot dogs, meat) Consumer Behavior

Leading brands and retailers use our consumer and shopper insights data to increase ROI, retain shoppers and consumers, find new opportunities, and more. Understand My Consumers

Ballpark (hot dogs, meat) Basket Affinity & Size

brand
basket affinity
Ball Park 10.1x
Smart Balance 9.0x
Heinz 5.3x
Hormel 5.3x
basket size
index
Urgent Need (1-2 Items)
4
Express Lane (3-10 Items)
47
Fill Up (11-20 Items)
161
Pantry Stocking (21+ Items)
435

Where is Ballpark (hot dogs, meat) Purchased?

channels
index
Club
55
Dollar
2
Drug
1
Food
276
Gas & Convenience
48
Mass
1
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Taylor Farms 1.5x
General Mills Fiber One 1.4x
Ball Park 1.4x
Puffs 1.4x

How Did They Pay?

method
index
Cash
135
Credit
88
Debit
88
Food Stamps
157

When is Ballpark (hot dogs, meat) Purchased?

day of week
Sun
18.8%
Mon
11.6%
Tue
11.8%
Wed
12.1%
Thu
10.2%
Fri
16.3%
Sat
19.3%
time of day
Morning
13.2%
Noon
16.2%
Afternoon
35.5%
Evening
29.4%
Late
5.8%

Data shown is from 2014-2015. Contact us for real-time data.

Get Better Data

Contact our sales team for real-time data and deeper insights.

check mark

Real-time purchase and demographic data

check mark

What other brands do Ballpark (hot dogs, meat) consumers purchase?

check mark

Why do Ballpark (hot dogs, meat) consumers try new brands?

check mark

Where do Ballpark (hot dogs, meat) consumers prefer to shop?

Clients

Example InfoScout clients

Data Highlights

Real Time Shopper and Consumer Data

Daily, Not Quarterly
Rapid consumer and shopper insights.

More Shopping Trips Captured

1 in every 500 Shopping Trips
InfoScout captures 15 times more shopping trips daily than legacy panels.

Balanced Panel

The Real America
Our panel includes traditionally hard-to-reach segments like young mothers, high-income households and male millennials.

Examples of different retailer types

Omnichannel Visibility
Every retailer, from Big Box to Bodegas to Online.

Research the Ballpark (hot dogs, meat) Target Market

Arrow and target

Who actually buys Ballpark (hot dogs, meat)? Do these consumers match the intended target market of Ballpark (hot dogs, meat)?

Thought bubble

What motivates the target market to purchase Ballpark (hot dogs, meat)?

magnifying glass

What other target market should Ballpark (hot dogs, meat) look at?

venn diagram

Which other brands have a similar target market?

Where Does Our Data Come From?

InfoScout has America's largest purchase panel. We capture 1 in every 500 shopping trips because over 300,000 users upload their shopping receipts (paper and electronic) through our mobile apps. Additional data is collected through behaviorally triggered surveys taken in our apps.

Learn more about our data

What Does InfoScout Do?

InfoScout provides next generation consumer insights that explain why people buy in an omnichannel world. Our solutions include shopper profile reports, consumer surveys, buy & why studies, and insights subscriptions.

Learn more about us