Bausch + Lomb Consumer Insights

Who buys Bausch + Lomb?

A Bausch + Lomb consumer is generally very high income, Asian, and senior age. Bausch + Lomb consumers are more likely to purchase Bausch + Lomb during larger pantry stocking trips. Brands such as Neutrogena, Oral-B, and Listerine also tend to be purchased in the same trip. See sample consumer insights data below.

Bausch + Lomb Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$7.99
% of Basket $ (median)
16.5%
Total Basket $ (median)
$48.50

Access all the Data

Get in touch with our team to learn more about our InfoScout Insights™ platform. It includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Bausch + Lomb Consumer Demographics

demographic
index
Female
100
Male
101
<24
119
25-34
107
35-44
91
45-54
98
55-64
100
65+
150
African American
76
Asian
209
Caucasian
93
Hispanic
82
demographic
index
Has Kids
87
No Kids
130
- $20k
94
$20k-40k
85
$40k-60k
96
$60k-80k
108
$80k-100k
107
$100k-125k
104
$125k +
109
No College
68
College
102
Adv. Degree
127

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Bausch + Lomb Basket Affinity & Size

brand
basket affinity
Neutrogena 8.2x
Oral-B 7.6x
Listerine 6.9x
Archer Farms 6.4x
basket size
index
Urgent Need (1-2 Items)
35
Express Lane (3-10 Items)
84
Fill Up (11-20 Items)
151
Pantry Stocking (21+ Items)
249

Where is Bausch + Lomb Purchased?

channels
index
Beauty
21
Club
141
Dollar
29
Drug
209
Food
9
Gas & Convenience
1
Mass
149
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Neutrogena 1.3x
Swiffer 1.3x
Charmin 1.2x
Nabisco Triscuit 1.2x

How Did They Pay?

method
index
Cash
84
Credit
114
Debit
100
Food Stamps
25

When is Bausch + Lomb Purchased?

day of week
Sun
16.4%
Mon
12.6%
Tue
12.8%
Wed
12.5%
Thu
12.4%
Fri
15.2%
Sat
18.1%
time of day
Morning
14.6%
Noon
17.7%
Afternoon
35.3%
Evening
25.9%
Late
6.4%

About Our Bausch + Lomb Consumer Insights

How do we know who buys Bausch + Lomb? InfoScout has hundreds of thousands of monthly active users uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. This is just a sample of the Bausch + Lomb consumer and demographic data we get from millions of receipts. Get in touch with our team to learn more about the full power of our InfoScout Insights™ platform.