Beefsteak Consumer Insights

Who buys Beefsteak? A Beefsteak consumer is generally slightly higher income, Caucasian, and senior age. Beefsteak consumers are more likely to purchase Beefsteak during larger pantry stocking trips. Brands such as Arnold, Thomas (Bread), and Farmers Market also tend to be purchased in the same trip. Sample consumer insights data below.

Beefsteak Basket Penetration

The sample data below comes from real shopping receipts. InfoScout has America's largest purchase panel, and captures 1 in every 500 shopping trips. Learn more about our data

Data shown is from 2014-2015. Contact us for real-time data.

Brand $ per Basket
$2.99
% of Basket $ (median)
3.9%
Total Basket $ (median)
$77.10

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Contact our sales team for real-time data and deeper insights, including:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • Recent demographic data

Beefsteak Consumer Demographics

demographic
index
Female
100
Male
100
<24
46
25-34
51
35-44
99
45-54
146
55-64
154
65+
160
African American
36
Asian
37
Caucasian
122
Hispanic
14
demographic
index
Has Kids
87
No Kids
128
- $20k
74
$20k-40k
80
$40k-60k
108
$60k-80k
99
$80k-100k
126
$100k-125k
117
$125k +
88
No College
113
College
100
Adv. Degree
83

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Beefsteak Basket Affinity & Size

brand
basket affinity
Arnold 6.0x
Thomas (Bread) 6.0x
Farmers Market 5.2x
Snyders Of Hanover 4.8x
basket size
index
Urgent Need (1-2 Items)
3
Express Lane (3-10 Items)
36
Fill Up (11-20 Items)
147
Pantry Stocking (21+ Items)
491

Where is Beefsteak Purchased?

channels
index
Club
60
Dollar
4
Drug
109
Food
43
Mass
158
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Twizzlers 1.8x
Arnold 1.7x
Entenmann's 1.7x
Nabisco Triscuit 1.6x

How Did They Pay?

method
index
Cash
126
Credit
106
Debit
85
Food Stamps
84

When is Beefsteak Purchased?

day of week
Sun
18.8%
Mon
13.6%
Tue
10.7%
Wed
10.7%
Thu
12.1%
Fri
14.1%
Sat
20.0%
time of day
Morning
15.8%
Noon
20.5%
Afternoon
37.9%
Evening
21.1%
Late
4.8%

Data shown is from 2014-2015. Contact us for real-time data.

Get Better Data

Contact our sales team for real-time data and deeper insights.

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Real-time purchase and demographic data

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What other brands do Beefsteak consumers purchase?

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Why do Beefsteak consumers try new brands?

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Where do Beefsteak consumers prefer to shop?

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Example InfoScout clients

Data Highlights

Real Time Shopper and Consumer Data

Daily, Not Quarterly
Rapid consumer and shopper insights.

More Shopping Trips Captured

1 in every 500 Shopping Trips
InfoScout captures 15 times more shopping trips daily than legacy panels.

Balanced Panel

The Real America
Our panel includes traditionally hard-to-reach segments like young mothers, high-income households and male millennials.

Examples of different retailer types

Omnichannel Visibility
Every retailer, from Big Box to Bodegas to Online.

Research the Beefsteak Target Market

Arrow and target

Who actually buys Beefsteak? Do these consumers match the intended target market of Beefsteak?

Thought bubble

What motivates the target market to purchase Beefsteak?

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What other target market should Beefsteak look at?

venn diagram

Which other brands have a similar target market?

Where Does Our Data Come From?

InfoScout has America's largest purchase panel. We capture 1 in every 500 shopping trips because over 300,000 users upload their shopping receipts (paper and electronic) through our mobile apps. Additional data is collected through behaviorally triggered surveys taken in our apps.

Learn more about our data

What Does InfoScout Do?

InfoScout provides next generation consumer insights that explain why people buy in an omnichannel world. Our solutions include shopper profile reports, consumer surveys, buy & why studies, and insights subscriptions.

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