Beggin' Littles Consumer Insights

Who buys Beggin' Littles? A Beggin' Littles consumer is generally slightly lower income, Asian, and senior age. Beggin' Littles consumers are more likely to purchase Beggin' Littles during larger pantry stocking trips. Brands such as Charmin, Purina Friskies, and Weight Watchers Smart Ones also tend to be purchased in the same trip. Sample consumer insights data below.

Beggin' Littles Basket Penetration

The sample data below comes from real shopping receipts. InfoScout has America's largest purchase panel, and captures 1 in every 500 shopping trips. Learn more about our data

Data shown is from 2014-2015. Contact us for real-time data.

Brand $ per Basket
$2.70
% of Basket $ (median)
6.3%
Total Basket $ (median)
$42.67

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  • Behavioral data
  • Attitudinal surveys
  • Recent demographic data

Beggin' Littles Consumer Demographics

demographic
index
Female
104
Male
63
<24
74
25-34
91
35-44
97
45-54
99
55-64
143
65+
150
African American
68
Asian
118
Caucasian
100
Hispanic
95
demographic
index
Has Kids
80
No Kids
146
- $20k
86
$20k-40k
114
$40k-60k
129
$60k-80k
97
$80k-100k
85
$100k-125k
86
$125k +
77
No College
117
College
101
Adv. Degree
76

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Beggin' Littles Basket Affinity & Size

brand
basket affinity
Charmin 6.4x
Purina Friskies 6.4x
Weight Watchers Smart Ones 4.7x
Bounty 4.6x
basket size
index
Urgent Need (1-2 Items)
9
Express Lane (3-10 Items)
60
Fill Up (11-20 Items)
169
Pantry Stocking (21+ Items)
372

Where is Beggin' Littles Purchased?

channels
index
Dollar
457
Drug
15
Food
76
Mass
142
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Kelloggs Froot Loops 1.5x
Swiffer 1.5x
Maxwell House 1.5x
Purina Friskies 1.5x

How Did They Pay?

method
index
Cash
111
Credit
84
Debit
113
Food Stamps
51

When is Beggin' Littles Purchased?

day of week
Sun
14.5%
Mon
12.2%
Tue
11.5%
Wed
13.0%
Thu
12.6%
Fri
16.6%
Sat
19.6%
time of day
Morning
15.0%
Noon
18.3%
Afternoon
34.1%
Evening
25.5%
Late
7.1%

Data shown is from 2014-2015. Contact us for real-time data.

Get Better Data

Contact our sales team for real-time data and deeper insights.

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Real-time purchase and demographic data

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What other brands do Beggin' Littles consumers purchase?

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Why do Beggin' Littles consumers try new brands?

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Where do Beggin' Littles consumers prefer to shop?

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Data Highlights

Real Time Shopper and Consumer Data

Daily, Not Quarterly
Rapid consumer and shopper insights.

More Shopping Trips Captured

1 in every 500 Shopping Trips
InfoScout captures 15 times more shopping trips daily than legacy panels.

Balanced Panel

The Real America
Our panel includes traditionally hard-to-reach segments like young mothers, high-income households and male millennials.

Examples of different retailer types

Omnichannel Visibility
Every retailer, from Big Box to Bodegas to Online.

Research the Beggin' Littles Target Market

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Who actually buys Beggin' Littles? Do these consumers match the intended target market of Beggin' Littles?

Thought bubble

What motivates the target market to purchase Beggin' Littles?

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What other target market should Beggin' Littles look at?

venn diagram

Which other brands have a similar target market?

Where Does Our Data Come From?

InfoScout has America's largest purchase panel. We capture 1 in every 500 shopping trips because over 300,000 users upload their shopping receipts (paper and electronic) through our mobile apps. Additional data is collected through behaviorally triggered surveys taken in our apps.

Learn more about our data

What Does InfoScout Do?

InfoScout provides next generation consumer insights that explain why people buy in an omnichannel world. Our solutions include shopper profile reports, consumer surveys, buy & why studies, and insights subscriptions.

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