Bic Hybrid Advance Consumer Insights

Who buys Bic Hybrid Advance?

A Bic Hybrid Advance consumer is generally very low income, Hispanic, and adolescent age. Bic Hybrid Advance consumers are more likely to purchase Bic Hybrid Advance during larger pantry stocking trips. Brands such as Suave, TRESemme, and Oral-B also tend to be purchased in the same trip. See sample consumer insights data below.

Bic Hybrid Advance Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$6.34
% of Basket $ (median)
15.3%
Total Basket $ (median)
$41.45

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Bic Hybrid Advance Consumer Demographics

demographic
index
Female
100
Male
98
<24
145
25-34
115
35-44
100
45-54
88
55-64
80
65+
56
African American
82
Asian
106
Caucasian
94
Hispanic
160
demographic
index
Has Kids
96
No Kids
108
- $20k
158
$20k-40k
131
$40k-60k
120
$60k-80k
93
$80k-100k
81
$100k-125k
65
$125k +
55
No College
142
College
96
Adv. Degree
70

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Bic Hybrid Advance Basket Affinity & Size

brand
basket affinity
Suave 6.9x
TRESemme 6.9x
Oral-B 6.8x
Listerine 5.8x
basket size
index
Urgent Need (1-2 Items)
19
Express Lane (3-10 Items)
78
Fill Up (11-20 Items)
165
Pantry Stocking (21+ Items)
290

Where is Bic Hybrid Advance Purchased?

channels
index
Dollar
447
Drug
254
Food
45
Mass
130
regions
hover to view index

What Else Do They Buy?

brand
household affinity
YoCrunch 1.7x
Marlboro Gold Pack 1.6x
Hostess 1.5x
International Delight 1.4x

How Did They Pay?

method
index
Cash
141
Credit
72
Debit
110
Food Stamps
67

When is Bic Hybrid Advance Purchased?

day of week
Sun
18.4%
Mon
11.4%
Tue
11.1%
Wed
11.1%
Thu
11.3%
Fri
14.3%
Sat
22.4%
time of day
Morning
12.3%
Noon
16.3%
Afternoon
31.6%
Evening
28.5%
Late
11.2%

About Our Bic Hybrid Advance Consumer Insights

How do we know who buys Bic Hybrid Advance? InfoScout has hundreds of thousands of monthly active users uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. This is just a sample of the Bic Hybrid Advance consumer and demographic data we get from millions of receipts. Get in touch with our team to learn more about the full power of our InfoScout Insights™ platform.