Bic Hybrid Advance Consumer Insights

Who buys Bic Hybrid Advance?

A Bic Hybrid Advance consumer is generally very low income, Hispanic, and adolescent age. Bic Hybrid Advance consumers are more likely to purchase Bic Hybrid Advance during larger pantry stocking trips. Brands such as Suave, TRESemme, and Oral-B also tend to be purchased in the same trip. See sample consumer insights data below.

Bic Hybrid Advance Basket Penetration

We analyzed our users' shopping receipts to generate this sample basket penetration data.

Brand $ per Basket
$6.34
% of Basket $ (median)
15.3%
Total Basket $ (median)
$41.45

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Bic Hybrid Advance Consumer Demographics

demographic
index
Female
100
Male
98
<24
145
25-34
115
35-44
100
45-54
88
55-64
80
65+
56
African American
82
Asian
106
Caucasian
94
Hispanic
160
demographic
index
Has Kids
96
No Kids
108
- $20k
158
$20k-40k
131
$40k-60k
120
$60k-80k
93
$80k-100k
81
$100k-125k
65
$125k +
55
No College
142
College
96
Adv. Degree
70

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Bic Hybrid Advance Basket Affinity & Size

brand
basket affinity
Suave 6.9x
TRESemme 6.9x
Oral-B 6.8x
Listerine 5.8x
basket size
index
Urgent Need (1-2 Items)
19
Express Lane (3-10 Items)
78
Fill Up (11-20 Items)
165
Pantry Stocking (21+ Items)
290

Where is Bic Hybrid Advance Purchased?

channels
index
Dollar
447
Drug
254
Food
45
Mass
130
regions
hover to view index

What Else Do They Buy?

brand
household affinity
YoCrunch 1.7x
Marlboro Gold Pack 1.6x
Hostess 1.5x
International Delight 1.4x

How Did They Pay?

method
index
Cash
141
Credit
72
Debit
110
Food Stamps
67

When is Bic Hybrid Advance Purchased?

day of week
Sun
18.4%
Mon
11.4%
Tue
11.1%
Wed
11.1%
Thu
11.3%
Fri
14.3%
Sat
22.4%
time of day
Morning
12.3%
Noon
16.3%
Afternoon
31.6%
Evening
28.5%
Late
11.2%

Get More Bic Hybrid Advance Data

Contact us for the latest Bic Hybrid Advance consumer demographic and purchase data.

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Find Answers to Questions

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Which brands do Bic Hybrid Advance consumers switch to?

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Why do consumers stop buying Bic Hybrid Advance products?

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Which retailers do Bic Hybrid Advance shoppers prefer to shop at?

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What motivates consumers to try Bic Hybrid Advance products?

Research the Bic Hybrid Advance Target Market

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Who actually buys Bic Hybrid Advance? Do these consumers match the intended target market of Bic Hybrid Advance?

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What motivates the target market to buy Bic Hybrid Advance?

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What other target market should Bic Hybrid Advance look at?

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Which other brands have a similar target market?

About Our Bic Hybrid Advance Demographic Data

InfoScout has over 300,000 shoppers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. Demographic data is collected through demographic surveys taken in the apps.