Big Sexy Hair Consumer Insights

Who buys Big Sexy Hair?

A Big Sexy Hair consumer is generally very high income, Caucasian, and senior age. Big Sexy Hair consumers are more likely to purchase Big Sexy Hair during larger pantry stocking trips. Brands such as Olay, CoverGirl, and Neutrogena also tend to be purchased in the same trip. See sample consumer insights data below.

Big Sexy Hair Basket Penetration

We analyzed our users' shopping receipts to generate this sample basket penetration data.

Brand $ per Basket
$15.99
% of Basket $ (median)
21.3%
Total Basket $ (median)
$75.16

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Big Sexy Hair Consumer Demographics

demographic
index
Female
102
Male
80
<24
116
25-34
76
35-44
95
45-54
126
55-64
104
65+
191
African American
10
Asian
47
Caucasian
118
Hispanic
54
demographic
index
Has Kids
93
No Kids
115
- $20k
63
$20k-40k
68
$40k-60k
79
$60k-80k
89
$80k-100k
108
$100k-125k
119
$125k +
191
No College
69
College
100
Adv. Degree
136

Understand Big Sexy Hair Consumer Behavior

Leading brands and retailers use our consumer and shopper insights data to increase ROI, retain shoppers and consumers, find new opportunities, and more. Understand My Consumers

Big Sexy Hair Basket Affinity & Size

brand
basket affinity
Olay 17.2x
CoverGirl 14.6x
Neutrogena 12.8x
Oral-B 8.2x
basket size
index
Urgent Need (1-2 Items)
40
Express Lane (3-10 Items)
103
Fill Up (11-20 Items)
113
Pantry Stocking (21+ Items)
218

Where is Big Sexy Hair Purchased?

channels
index
Beauty
15454
Club
63
Drug
127
Food
18
Mass
107
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Armour 1.5x
Secret 1.5x
Totino's Party Pizza 1.5x
Nabisco Triscuit 1.4x

How Did They Pay?

method
index
Cash
72
Credit
125
Debit
105
Food Stamps
9

When is Big Sexy Hair Purchased?

day of week
Sun
15.8%
Mon
12.9%
Tue
10.9%
Wed
11.2%
Thu
11.7%
Fri
18.4%
Sat
19.1%
time of day
Morning
11.0%
Noon
19.5%
Afternoon
38.0%
Evening
25.8%
Late
5.7%

Get More Big Sexy Hair Data

Contact us for the latest Big Sexy Hair consumer demographic and purchase data.

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Find Answers to Questions

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Which brands do Big Sexy Hair consumers switch to?

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Why do consumers stop buying Big Sexy Hair products?

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Which retailers do Big Sexy Hair shoppers prefer to shop at?

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What motivates consumers to try Big Sexy Hair products?

Research the Big Sexy Hair Target Market

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Who actually buys Big Sexy Hair? Do these consumers match the intended target market of Big Sexy Hair?

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What motivates the target market to purchase Big Sexy Hair?

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What other target market should Big Sexy Hair look at?

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Which other brands have a similar target market?

About Our Big Sexy Hair Demographic Data

InfoScout has over 300,000 shoppers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. Demographic data is collected through demographic surveys taken in the apps.