Boars Head Consumer Insights

Who buys Boars Head?

A Boars Head consumer is generally very high income, Hispanic, and senior age. Boars Head consumers are more likely to purchase Boars Head during larger pantry stocking trips. Brands such as Smart Balance, Perdue, and Arnold also tend to be purchased in the same trip. See sample consumer insights data below.

Boars Head Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$7.29
% of Basket $ (median)
13.7%
Total Basket $ (median)
$53.29

Access all the Data

Get in touch with our team to learn more about our InfoScout Insights™ platform. It includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Boars Head Consumer Demographics

demographic
index
Female
99
Male
106
<24
60
25-34
69
35-44
107
45-54
122
55-64
115
65+
146
African American
68
Asian
45
Caucasian
106
Hispanic
123
demographic
index
Has Kids
99
No Kids
102
- $20k
60
$20k-40k
64
$40k-60k
79
$60k-80k
89
$80k-100k
108
$100k-125k
138
$125k +
180
No College
72
College
99
Adv. Degree
136

Understand Boars Head Consumer Behavior

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Boars Head Basket Affinity & Size

brand
basket affinity
Smart Balance 7.5x
Perdue 7.0x
Arnold 6.6x
Fresh Selections 5.8x
basket size
index
Urgent Need (1-2 Items)
13
Express Lane (3-10 Items)
63
Fill Up (11-20 Items)
163
Pantry Stocking (21+ Items)
359

Where is Boars Head Purchased?

channels
index
Beauty
2
Club
2
Dollar
0
Drug
1
Food
283
Gas & Convenience
4
Mass
9
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Goya 1.5x
Arnold 1.5x
Perdue 1.5x
Smart Balance 1.5x

How Did They Pay?

method
index
Cash
75
Credit
130
Debit
91
Food Stamps
62

When is Boars Head Purchased?

day of week
Sun
24.8%
Mon
15.7%
Tue
12.0%
Wed
10.8%
Thu
9.8%
Fri
11.0%
Sat
15.8%
time of day
Morning
15.1%
Noon
20.1%
Afternoon
34.6%
Evening
26.4%
Late
3.7%

About Our Boars Head Consumer Insights

How do we know who buys Boars Head? InfoScout has hundreds of thousands of monthly active users uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. This is just a sample of the Boars Head consumer and demographic data we get from millions of receipts. Get in touch with our team to learn more about the full power of our InfoScout Insights™ platform.