Body Benefits Consumer Insights

Who buys Body Benefits?

A Body Benefits consumer is generally very low income, Hispanic, and adolescent age. Body Benefits consumers are more likely to purchase Body Benefits during larger pantry stocking trips. Brands such as Olay, Neutrogena, and Oral-B also tend to be purchased in the same trip. See sample consumer insights data below.

Body Benefits Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$2.00
% of Basket $ (median)
3.5%
Total Basket $ (median)
$56.59

Access all the Data

Get in touch with our team to learn more about our InfoScout Insights™ platform. It includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Body Benefits Consumer Demographics

demographic
index
Female
101
Male
94
<24
137
25-34
122
35-44
98
45-54
84
55-64
72
65+
60
African American
98
Asian
76
Caucasian
98
Hispanic
134
demographic
index
Has Kids
97
No Kids
106
- $20k
113
$20k-40k
110
$40k-60k
111
$60k-80k
96
$80k-100k
95
$100k-125k
91
$125k +
80
No College
106
College
103
Adv. Degree
78

Understand Body Benefits Consumer Behavior

Leading brands and retailers use our consumer and shopper insights data to increase ROI, retain shoppers and consumers, find new opportunities, and more. Understand My Consumers

Body Benefits Basket Affinity & Size

brand
basket affinity
Olay 9.5x
Neutrogena 8.1x
Oral-B 8.1x
Softsoap 7.5x
basket size
index
Urgent Need (1-2 Items)
6
Express Lane (3-10 Items)
61
Fill Up (11-20 Items)
179
Pantry Stocking (21+ Items)
363

Where is Body Benefits Purchased?

channels
index
Beauty
417
Drug
7
Food
3
Mass
214
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Yoplait Light 1.3x
Sunny Meadow 1.3x
Hawaiian Punch 1.3x
Ro-Tel 1.3x

How Did They Pay?

method
index
Cash
84
Credit
88
Debit
127
Food Stamps
55

When is Body Benefits Purchased?

day of week
Sun
18.1%
Mon
12.7%
Tue
11.3%
Wed
12.1%
Thu
12.0%
Fri
15.5%
Sat
18.2%
time of day
Morning
13.2%
Noon
15.3%
Afternoon
34.3%
Evening
28.3%
Late
8.9%

About Our Body Benefits Consumer Insights

How do we know who buys Body Benefits? InfoScout has hundreds of thousands of monthly active users uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. This is just a sample of the Body Benefits consumer and demographic data we get from millions of receipts. Get in touch with our team to learn more about the full power of our InfoScout Insights™ platform.