Boulder Canyon Consumer Insights

Who buys Boulder Canyon?

A Boulder Canyon consumer is generally slightly higher income, Asian, and older age. Boulder Canyon consumers are more likely to purchase Boulder Canyon during larger pantry stocking trips. Brands such as Taylor Farms, Bertolli, and Fresh Selections also tend to be purchased in the same trip. See sample consumer insights data below.

Boulder Canyon Basket Penetration

We analyzed our users' shopping receipts to generate this sample basket penetration data.

Brand $ per Basket
$3.69
% of Basket $ (median)
5.5%
Total Basket $ (median)
$66.91

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Boulder Canyon Consumer Demographics

demographic
index
Female
98
Male
115
<24
91
25-34
87
35-44
98
45-54
102
55-64
146
65+
109
African American
73
Asian
114
Caucasian
101
Hispanic
95
demographic
index
Has Kids
87
No Kids
130
- $20k
68
$20k-40k
101
$40k-60k
79
$60k-80k
105
$80k-100k
136
$100k-125k
92
$125k +
112
No College
73
College
103
Adv. Degree
117

Understand Boulder Canyon Consumer Behavior

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Boulder Canyon Basket Affinity & Size

brand
basket affinity
Taylor Farms 13.0x
Bertolli 8.0x
Fresh Selections 7.8x
Del Monte 7.0x
basket size
index
Urgent Need (1-2 Items)
9
Express Lane (3-10 Items)
65
Fill Up (11-20 Items)
192
Pantry Stocking (21+ Items)
327

Where is Boulder Canyon Purchased?

channels
index
Club
423
Dollar
0
Drug
6
Food
125
Gas & Convenience
3
Mass
30
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Fresh Selections 1.8x
Taylor Farms 1.6x
Horizon Organic 1.5x
Almond Breeze 1.5x

How Did They Pay?

method
index
Cash
57
Credit
131
Debit
99
Food Stamps
62

When is Boulder Canyon Purchased?

day of week
Sun
16.4%
Mon
11.9%
Tue
12.1%
Wed
12.1%
Thu
12.0%
Fri
16.3%
Sat
19.1%
time of day
Morning
13.4%
Noon
21.1%
Afternoon
37.1%
Evening
25.4%
Late
3.1%

Get More Boulder Canyon Data

Contact us for the latest Boulder Canyon consumer demographic and purchase data.

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Find Answers to Questions

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Which brands do Boulder Canyon consumers switch to?

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Why do consumers stop buying Boulder Canyon products?

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Which retailers do Boulder Canyon shoppers prefer to shop at?

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What motivates consumers to try Boulder Canyon products?

Research the Boulder Canyon Target Market

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Who actually buys Boulder Canyon? Do these consumers match the intended target market of Boulder Canyon?

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What motivates the target market to buy Boulder Canyon?

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What other target market should Boulder Canyon look at?

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Which other brands have a similar target market?

About Our Boulder Canyon Demographic Data

InfoScout has over 300,000 shoppers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. Demographic data is collected through demographic surveys taken in the apps.