Bounce Bursts Consumer Insights

Who buys Bounce Bursts?

A Bounce Bursts consumer is generally lower income, African American, and lower middle age. Bounce Bursts consumers are more likely to purchase Bounce Bursts during larger pantry stocking trips. Brands such as Gain, Tide, and Febreze also tend to be purchased in the same trip. See sample consumer insights data below.

Bounce Bursts Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$6.97
% of Basket $ (median)
11.6%
Total Basket $ (median)
$60.25

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Bounce Bursts Consumer Demographics

demographic
index
Female
103
Male
75
<24
87
25-34
90
35-44
116
45-54
113
55-64
48
65+
40
African American
224
Asian
47
Caucasian
97
Hispanic
105
demographic
index
Has Kids
107
No Kids
83
- $20k
124
$20k-40k
148
$40k-60k
102
$60k-80k
109
$80k-100k
74
$100k-125k
67
$125k +
62
No College
128
College
99
Adv. Degree
73

Understand Bounce Bursts Consumer Behavior

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Bounce Bursts Basket Affinity & Size

brand
basket affinity
Gain 15.9x
Tide 15.8x
Febreze 10.5x
Clorox 9.0x
basket size
index
Urgent Need (1-2 Items)
10
Express Lane (3-10 Items)
66
Fill Up (11-20 Items)
141
Pantry Stocking (21+ Items)
381

Where is Bounce Bursts Purchased?

channels
index
Dollar
732
Drug
241
Food
71
Gas & Convenience
5
Mass
101
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Gain 2.2x
Gerber Graduates 1.8x
Marlboro Gold Pack 1.8x
Marlboro 1.8x

How Did They Pay?

method
index
Cash
98
Credit
82
Debit
125
Food Stamps
53

When is Bounce Bursts Purchased?

day of week
Sun
15.3%
Mon
14.2%
Tue
13.0%
Wed
11.8%
Thu
11.1%
Fri
15.7%
Sat
18.9%
time of day
Morning
17.7%
Noon
17.9%
Afternoon
33.2%
Evening
24.6%
Late
6.6%

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Better understand Bounce Bursts consumers with the latest demographic and purchase data.

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Find Answers to Questions

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Which brands do Bounce Bursts consumers switch to?

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Why do consumers stop buying Bounce Bursts products?

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Which retailers do Bounce Bursts shoppers prefer to shop at?

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What motivates consumers to try Bounce Bursts products?

Research the Bounce Bursts Target Market

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Who actually buys Bounce Bursts? Do these consumers match the intended target market of Bounce Bursts?

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What motivates the target market to buy Bounce Bursts?

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What other target market should Bounce Bursts look at?

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Which other brands have a similar target market?

About Our Bounce Bursts Demographic Data

InfoScout has over 300,000 shoppers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. Demographic data is collected through demographic surveys taken in the apps.