Bramton Consumer Insights

Who buys Bramton?

A Bramton consumer is generally slightly lower income, Caucasian, and young adult age. Bramton consumers are more likely to purchase Bramton during larger pantry stocking trips. Brands such as Sunny Meadow, Dove, and Swiffer also tend to be purchased in the same trip. See sample consumer insights data below.

Bramton Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$5.98
% of Basket $ (median)
10.7%
Total Basket $ (median)
$55.64

Access all the Data

Get in touch with our team to learn more about our InfoScout Insights™ platform. It includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Bramton Consumer Demographics

demographic
index
Female
100
Male
98
<24
107
25-34
113
35-44
97
45-54
96
55-64
89
65+
73
African American
60
Asian
74
Caucasian
105
Hispanic
80
demographic
index
Has Kids
89
No Kids
125
- $20k
100
$20k-40k
92
$40k-60k
114
$60k-80k
101
$80k-100k
101
$100k-125k
97
$125k +
90
No College
105
College
99
Adv. Degree
98

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Bramton Basket Affinity & Size

brand
basket affinity
Sunny Meadow 6.2x
Dove 6.2x
Swiffer 5.8x
YoCrunch 5.7x
basket size
index
Urgent Need (1-2 Items)
15
Express Lane (3-10 Items)
77
Fill Up (11-20 Items)
166
Pantry Stocking (21+ Items)
303

Where is Bramton Purchased?

channels
index
Mass
219
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Bolthouse Farms 1.6x
Kelloggs Frosted Mini Wheat 1.5x
Arnold 1.5x
Johnsonville 1.4x

How Did They Pay?

method
index
Cash
76
Credit
102
Debit
121
Food Stamps
36

When is Bramton Purchased?

day of week
Sun
19.6%
Mon
11.4%
Tue
10.7%
Wed
13.2%
Thu
11.3%
Fri
14.8%
Sat
19.0%
time of day
Morning
15.6%
Noon
17.8%
Afternoon
34.6%
Evening
24.5%
Late
7.4%

About Our Bramton Consumer Insights

How do we know who buys Bramton? InfoScout has hundreds of thousands of monthly active users uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. This is just a sample of the Bramton consumer and demographic data we get from millions of receipts. Get in touch with our team to learn more about the full power of our InfoScout Insights™ platform.