Breyers Gelato Indulgences Consumer Insights

Who buys Breyers Gelato Indulgences?

A Breyers Gelato Indulgences consumer is generally very low income, African American, and senior age. Breyers Gelato Indulgences consumers are more likely to purchase Breyers Gelato Indulgences during larger pantry stocking trips. Brands such as Bertolli, Dannon Oikos, and Marie Callender's also tend to be purchased in the same trip. See sample consumer insights data below.

Breyers Gelato Indulgences Basket Penetration

We analyzed our users' shopping receipts to generate this sample basket penetration data.

Brand $ per Basket
$4.49
% of Basket $ (median)
10.0%
Total Basket $ (median)
$44.90

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Breyers Gelato Indulgences Consumer Demographics

demographic
index
Female
99
Male
107
<24
114
25-34
96
35-44
85
45-54
113
55-64
129
65+
165
African American
118
Asian
103
Caucasian
99
Hispanic
89
demographic
index
Has Kids
83
No Kids
139
- $20k
124
$20k-40k
118
$40k-60k
110
$60k-80k
102
$80k-100k
95
$100k-125k
81
$125k +
64
No College
117
College
98
Adv. Degree
89

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Breyers Gelato Indulgences Basket Affinity & Size

brand
basket affinity
Bertolli 4.7x
Dannon Oikos 4.6x
Marie Callender's 4.4x
Dannon Danimals 4.4x
basket size
index
Urgent Need (1-2 Items)
16
Express Lane (3-10 Items)
61
Fill Up (11-20 Items)
169
Pantry Stocking (21+ Items)
350

Where is Breyers Gelato Indulgences Purchased?

channels
index
Club
2
Dollar
3
Drug
35
Food
180
Gas & Convenience
5
Mass
81
regions
hover to view index

What Else Do They Buy?

brand
household affinity
International Delight 1.4x
Dannon Oikos 1.4x
Boars Head 1.4x
Gold Peak 1.4x

How Did They Pay?

method
index
Cash
114
Credit
87
Debit
100
Food Stamps
153

When is Breyers Gelato Indulgences Purchased?

day of week
Sun
17.1%
Mon
11.3%
Tue
12.2%
Wed
13.2%
Thu
12.5%
Fri
16.3%
Sat
17.3%
time of day
Morning
10.2%
Noon
12.4%
Afternoon
32.6%
Evening
35.8%
Late
9.1%

Get More Breyers Gelato Indulgences Data

Contact us for the latest Breyers Gelato Indulgences consumer demographic and purchase data.

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Who actually buys Breyers Gelato Indulgences? Do these consumers match the intended target market of Breyers Gelato Indulgences?

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About Our Breyers Gelato Indulgences Demographic Data

InfoScout has over 300,000 shoppers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. Demographic data is collected through demographic surveys taken in the apps.