Bud Light Lime Consumer Insights

Who buys Bud Light Lime?

A Bud Light Lime consumer is generally very high income, Caucasian, and senior age. Bud Light Lime consumers are more likely to purchase Bud Light Lime during larger pantry stocking trips. Brands such as Lays Wavy, Tostitos Scoops, and Boars Head also tend to be purchased in the same trip. See sample consumer insights data below.

Bud Light Lime Basket Penetration

We analyzed our users' shopping receipts to generate this sample basket penetration data.

Brand $ per Basket
$11.47
% of Basket $ (median)
22.5%
Total Basket $ (median)
$50.99

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Bud Light Lime Consumer Demographics

demographic
index
Female
101
Male
91
<24
86
25-34
98
35-44
101
45-54
98
55-64
98
65+
136
African American
95
Asian
51
Caucasian
108
Hispanic
90
demographic
index
Has Kids
96
No Kids
110
- $20k
77
$20k-40k
94
$40k-60k
86
$60k-80k
103
$80k-100k
81
$100k-125k
128
$125k +
135
No College
94
College
99
Adv. Degree
113

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Bud Light Lime Basket Affinity & Size

brand
basket affinity
Lays Wavy 4.8x
Tostitos Scoops 4.7x
Boars Head 4.0x
Canada Dry 3.9x
basket size
index
Urgent Need (1-2 Items)
46
Express Lane (3-10 Items)
90
Fill Up (11-20 Items)
133
Pantry Stocking (21+ Items)
221

Where is Bud Light Lime Purchased?

channels
index
Beauty
5
Club
38
Dollar
17
Drug
68
Food
168
Gas & Convenience
424
Mass
62
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Red Bull 1.7x
Monster Energy 1.6x
Marlboro Gold Pack 1.5x
Ro-Tel 1.4x

How Did They Pay?

method
index
Cash
91
Credit
119
Debit
97
Food Stamps
27

When is Bud Light Lime Purchased?

day of week
Sun
14.3%
Mon
8.7%
Tue
9.1%
Wed
10.0%
Thu
11.9%
Fri
20.3%
Sat
25.7%
time of day
Morning
8.2%
Noon
13.6%
Afternoon
36.7%
Evening
34.6%
Late
6.9%

Get More Bud Light Lime Data

Contact us for the latest Bud Light Lime consumer demographic and purchase data.

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Find Answers to Questions

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Which brands do Bud Light Lime consumers switch to?

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Why do consumers stop buying Bud Light Lime products?

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Which retailers do Bud Light Lime shoppers prefer to shop at?

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What motivates consumers to try Bud Light Lime products?

Research the Bud Light Lime Target Market

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Who actually buys Bud Light Lime? Do these consumers match the intended target market of Bud Light Lime?

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What motivates the target market to buy Bud Light Lime?

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What other target market should Bud Light Lime look at?

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Which other brands have a similar target market?

About Our Bud Light Lime Demographic Data

InfoScout has over 300,000 shoppers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. Demographic data is collected through demographic surveys taken in the apps.