California Giant Berry Farms Consumer Insights

Who buys California Giant Berry Farms?

A California Giant Berry Farms consumer is generally slightly higher income, Caucasian, and senior age. California Giant Berry Farms consumers are more likely to purchase California Giant Berry Farms during larger pantry stocking trips. Brands such as TURKEY KNOB, Driscoll's, and Marketside also tend to be purchased in the same trip. See sample consumer insights data below.

California Giant Berry Farms Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$3.48
% of Basket $ (median)
4.5%
Total Basket $ (median)
$78.13

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

California Giant Berry Farms Consumer Demographics

demographic
index
Female
99
Male
107
<24
104
25-34
96
35-44
103
45-54
98
55-64
99
65+
108
African American
81
Asian
79
Caucasian
108
Hispanic
60
demographic
index
Has Kids
106
No Kids
87
- $20k
73
$20k-40k
80
$40k-60k
90
$60k-80k
95
$80k-100k
128
$100k-125k
119
$125k +
119
No College
76
College
100
Adv. Degree
128

Understand California Giant Berry Farms Consumer Behavior

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California Giant Berry Farms Basket Affinity & Size

brand
basket affinity
TURKEY KNOB 6.7x
Driscoll's 6.4x
Marketside 5.4x
Sunny Meadow 4.7x
basket size
index
Urgent Need (1-2 Items)
4
Express Lane (3-10 Items)
41
Fill Up (11-20 Items)
167
Pantry Stocking (21+ Items)
450

Where is California Giant Berry Farms Purchased?

channels
index
Dollar
8
Drug
8
Food
106
Mass
140
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Driscoll's 1.4x
Yoplait Light 1.3x
Old El Paso 1.3x
Arnold 1.3x

How Did They Pay?

method
index
Cash
96
Credit
126
Debit
81
Food Stamps
101

When is California Giant Berry Farms Purchased?

day of week
Sun
18.0%
Mon
13.0%
Tue
11.2%
Wed
11.0%
Thu
12.2%
Fri
16.6%
Sat
17.9%
time of day
Morning
16.5%
Noon
19.1%
Afternoon
33.8%
Evening
24.6%
Late
6.0%

About Our California Giant Berry Farms Consumer Insights

How do we know who buys California Giant Berry Farms? InfoScout has hundreds of thousands of monthly active users uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. This is just a sample of the California Giant Berry Farms consumer and demographic data we get from millions of receipts. Get in touch with our team to learn more about the full power of our InfoScout Insights™ platform.