Camel Menthol Consumer Insights

Who buys Camel Menthol?

A Camel Menthol consumer is generally lower income, Asian, and young adult age. Camel Menthol consumers are more likely to purchase Camel Menthol during smaller grocery trips. Brands such as Bud Light, Red Bull, and Monster Energy also tend to be purchased in the same trip. Sample consumer insights data below.

Camel Menthol Basket Penetration

We analyzed our users' shopping receipts to generate this sample basket penetration data.

Data shown is from 2014-2015. Contact us for real-time data.

Brand $ per Basket
$6.39
% of Basket $ (median)
66.9%
Total Basket $ (median)
$9.55

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Contact our sales team for real-time data and deeper insights, including:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • Recent demographic data

Camel Menthol Consumer Demographics

demographic
index
Female
91
Male
186
<24
162
25-34
171
35-44
85
45-54
67
55-64
30
65+
3
African American
27
Asian
125
Caucasian
102
Hispanic
51
demographic
index
Has Kids
75
No Kids
157
- $20k
119
$20k-40k
154
$40k-60k
135
$60k-80k
131
$80k-100k
54
$100k-125k
27
$125k +
31
No College
149
College
100
Adv. Degree
42

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Camel Menthol Basket Affinity & Size

brand
basket affinity
Bud Light 53.8x
Red Bull 46.6x
Monster Energy 42.4x
Marlboro Gold Pack 29.0x
basket size
index
Urgent Need (1-2 Items)
153
Express Lane (3-10 Items)
117
Fill Up (11-20 Items)
22
Pantry Stocking (21+ Items)
11

Where is Camel Menthol Purchased?

channels
index
Beauty
5
Club
45
Dollar
25
Drug
239
Food
22
Gas & Convenience
4445
Mass
8
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Marlboro Gold Pack 3.4x
Marlboro 3.3x
Red Bull 2.3x
Monster Energy 2.0x

How Did They Pay?

method
index
Cash
77
Credit
129
Debit
98
Food Stamps
18

When is Camel Menthol Purchased?

day of week
Sun
12.3%
Mon
14.1%
Tue
14.0%
Wed
14.2%
Thu
14.3%
Fri
16.6%
Sat
14.6%
time of day
Morning
17.4%
Noon
13.7%
Afternoon
28.3%
Evening
29.1%
Late
11.5%

Data shown is from 2014-2015. Contact us for real-time data.

Get Better Data

Contact our sales team for real-time data and deeper insights.

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Real-time purchase and demographic data

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What other brands do Camel Menthol consumers purchase?

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Why do Camel Menthol consumers try new brands?

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Where do Camel Menthol consumers prefer to shop?

Clients

Example InfoScout clients

Data Highlights

Real Time Shopper and Consumer Data

Daily, Not Quarterly
Rapid consumer and shopper insights.

More Shopping Trips Captured

1 in every 500 Shopping Trips
InfoScout captures 15 times more shopping trips daily than legacy panels.

Balanced Panel

The Real America
Our panel includes traditionally hard-to-reach segments like young mothers, high-income households and male millennials.

Examples of different retailer types

Omnichannel Visibility
Every retailer, from Big Box to Bodegas to Online.

Research the Camel Menthol Target Market

Arrow and target

Who actually buys Camel Menthol? Do these consumers match the intended target market of Camel Menthol?

Thought bubble

What motivates the target market to purchase Camel Menthol?

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What other target market should Camel Menthol look at?

venn diagram

Which other brands have a similar target market?

About Our Camel Menthol Demographic Data

InfoScout has over 300,000 shoppers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide retailers and brands with real-time omnichannel shopper and consumer insights. Demographic data is collected through demographic surveys taken in the apps.