Cape Cod (Snacks) Consumer Insights

Who buys Cape Cod (Snacks)? A Cape Cod (Snacks) consumer is generally very high income, Caucasian, and senior age. Cape Cod (Snacks) consumers are more likely to purchase Cape Cod (Snacks) during larger pantry stocking trips. Brands such as Snyders Of Hanover, Sunny Meadow, and Chex Mix also tend to be purchased in the same trip. Sample consumer insights data below.

Cape Cod (Snacks) Basket Penetration

The sample data below comes from real shopping receipts. InfoScout has America's largest purchase panel, and captures 1 in every 500 shopping trips. Learn more about our data

Data shown is from 2014-2015. Contact us for real-time data.

Brand $ per Basket
$2.98
% of Basket $ (median)
5.1%
Total Basket $ (median)
$58.67

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Cape Cod (Snacks) Consumer Demographics

demographic
index
Female
99
Male
113
<24
92
25-34
87
35-44
96
45-54
114
55-64
117
65+
138
African American
95
Asian
82
Caucasian
105
Hispanic
81
demographic
index
Has Kids
93
No Kids
117
- $20k
67
$20k-40k
81
$40k-60k
96
$60k-80k
101
$80k-100k
117
$100k-125k
111
$125k +
123
No College
77
College
99
Adv. Degree
131

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Cape Cod (Snacks) Basket Affinity & Size

brand
basket affinity
Snyders Of Hanover 5.8x
Sunny Meadow 5.0x
Chex Mix 4.2x
Arnold 4.0x
basket size
index
Urgent Need (1-2 Items)
6
Express Lane (3-10 Items)
53
Fill Up (11-20 Items)
170
Pantry Stocking (21+ Items)
400

Where is Cape Cod (Snacks) Purchased?

channels
index
Club
5
Dollar
3
Drug
43
Food
124
Gas & Convenience
6
Mass
120
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Boars Head 1.6x
Perdue 1.6x
Goya 1.5x
Arnold 1.5x

How Did They Pay?

method
index
Cash
107
Credit
112
Debit
91
Food Stamps
71

When is Cape Cod (Snacks) Purchased?

day of week
Sun
17.1%
Mon
12.3%
Tue
11.4%
Wed
11.8%
Thu
12.2%
Fri
16.6%
Sat
18.7%
time of day
Morning
13.9%
Noon
18.0%
Afternoon
35.0%
Evening
27.2%
Late
5.8%

Data shown is from 2014-2015. Contact us for real-time data.

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Contact our sales team for real-time data and deeper insights.

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Real-time purchase and demographic data

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What other brands do Cape Cod (Snacks) consumers purchase?

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Why do Cape Cod (Snacks) consumers try new brands?

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Where do Cape Cod (Snacks) consumers prefer to shop?

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Data Highlights

Real Time Shopper and Consumer Data

Daily, Not Quarterly
Rapid consumer and shopper insights.

More Shopping Trips Captured

1 in every 500 Shopping Trips
InfoScout captures 15 times more shopping trips daily than legacy panels.

Balanced Panel

The Real America
Our panel includes traditionally hard-to-reach segments like young mothers, high-income households and male millennials.

Examples of different retailer types

Omnichannel Visibility
Every retailer, from Big Box to Bodegas to Online.

Research the Cape Cod (Snacks) Target Market

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Who actually buys Cape Cod (Snacks)? Do these consumers match the intended target market of Cape Cod (Snacks)?

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What motivates the target market to purchase Cape Cod (Snacks)?

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What other target market should Cape Cod (Snacks) look at?

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Which other brands have a similar target market?

Where Does Our Data Come From?

InfoScout has America's largest purchase panel. We capture 1 in every 500 shopping trips because over 300,000 users upload their shopping receipts (paper and electronic) through our mobile apps. Additional data is collected through behaviorally triggered surveys taken in our apps.

Learn more about our data

What Does InfoScout Do?

InfoScout provides next generation consumer insights that explain why people buy in an omnichannel world. Our solutions include shopper profile reports, consumer surveys, buy & why studies, and insights subscriptions.

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