Cascadian Farm Organic Consumer Insights

Who buys Cascadian Farm Organic? A Cascadian Farm Organic consumer is generally very high income, Caucasian, and lower middle age. Cascadian Farm Organic consumers are more likely to purchase Cascadian Farm Organic during larger pantry stocking trips. Brands such as Horizon Organic, Fresh Selections, and Archer Farms also tend to be purchased in the same trip. Sample consumer insights data below.

Cascadian Farm Organic Basket Penetration

The sample data below comes from real shopping receipts. InfoScout has America's largest purchase panel, and captures 1 in every 500 shopping trips. Learn more about our data

Data shown is from 2014-2015. Contact us for real-time data.

Brand $ per Basket
$3.29
% of Basket $ (median)
5.2%
Total Basket $ (median)
$63.63

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  • Behavioral data
  • Attitudinal surveys
  • Recent demographic data

Cascadian Farm Organic Consumer Demographics

demographic
index
Female
98
Male
123
<24
86
25-34
101
35-44
116
45-54
87
55-64
64
65+
75
African American
92
Asian
69
Caucasian
106
Hispanic
76
demographic
index
Has Kids
107
No Kids
84
- $20k
67
$20k-40k
65
$40k-60k
85
$60k-80k
94
$80k-100k
128
$100k-125k
126
$125k +
147
No College
55
College
100
Adv. Degree
156

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Cascadian Farm Organic Basket Affinity & Size

brand
basket affinity
Horizon Organic 10.3x
Fresh Selections 7.0x
Archer Farms 6.8x
Arnold 5.9x
basket size
index
Urgent Need (1-2 Items)
4
Express Lane (3-10 Items)
39
Fill Up (11-20 Items)
155
Pantry Stocking (21+ Items)
468

Where is Cascadian Farm Organic Purchased?

channels
index
Club
123
Dollar
6
Drug
15
Food
145
Gas & Convenience
5
Mass
81
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Horizon Organic 1.9x
Almond Breeze 1.6x
Boars Head 1.5x
Silk 1.5x

How Did They Pay?

method
index
Cash
64
Credit
134
Debit
91
Food Stamps
74

When is Cascadian Farm Organic Purchased?

day of week
Sun
18.2%
Mon
15.1%
Tue
12.5%
Wed
12.9%
Thu
11.4%
Fri
13.9%
Sat
15.8%
time of day
Morning
15.7%
Noon
17.8%
Afternoon
34.1%
Evening
26.5%
Late
5.9%

Data shown is from 2014-2015. Contact us for real-time data.

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Contact our sales team for real-time data and deeper insights.

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Real-time purchase and demographic data

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What other brands do Cascadian Farm Organic consumers purchase?

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Why do Cascadian Farm Organic consumers try new brands?

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Where do Cascadian Farm Organic consumers prefer to shop?

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Data Highlights

Real Time Shopper and Consumer Data

Daily, Not Quarterly
Rapid consumer and shopper insights.

More Shopping Trips Captured

1 in every 500 Shopping Trips
InfoScout captures 15 times more shopping trips daily than legacy panels.

Balanced Panel

The Real America
Our panel includes traditionally hard-to-reach segments like young mothers, high-income households and male millennials.

Examples of different retailer types

Omnichannel Visibility
Every retailer, from Big Box to Bodegas to Online.

Research the Cascadian Farm Organic Target Market

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Who actually buys Cascadian Farm Organic? Do these consumers match the intended target market of Cascadian Farm Organic?

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What motivates the target market to purchase Cascadian Farm Organic?

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What other target market should Cascadian Farm Organic look at?

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Which other brands have a similar target market?

Where Does Our Data Come From?

InfoScout has America's largest purchase panel. We capture 1 in every 500 shopping trips because over 300,000 users upload their shopping receipts (paper and electronic) through our mobile apps. Additional data is collected through behaviorally triggered surveys taken in our apps.

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What Does InfoScout Do?

InfoScout provides next generation consumer insights that explain why people buy in an omnichannel world. Our solutions include shopper profile reports, consumer surveys, buy & why studies, and insights subscriptions.

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