Cheese Nips Consumer Insights

Who buys Cheese Nips?

A Cheese Nips consumer is generally very high income, African American, and lower middle age. Cheese Nips consumers are more likely to purchase Cheese Nips during larger pantry stocking trips. Brands such as Nabisco, YoCrunch, and Pop-Tarts also tend to be purchased in the same trip. See sample consumer insights data below.

Cheese Nips Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$2.00
% of Basket $ (median)
4.3%
Total Basket $ (median)
$46.39

Access all the Data

Get in touch with our team to learn more about our InfoScout Insights™ platform. It includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Cheese Nips Consumer Demographics

demographic
index
Female
102
Male
82
<24
81
25-34
88
35-44
116
45-54
102
55-64
76
65+
55
African American
110
Asian
81
Caucasian
103
Hispanic
89
demographic
index
Has Kids
116
No Kids
63
- $20k
96
$20k-40k
102
$40k-60k
104
$60k-80k
102
$80k-100k
93
$100k-125k
93
$125k +
106
No College
110
College
100
Adv. Degree
89

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Cheese Nips Basket Affinity & Size

brand
basket affinity
Nabisco 5.8x
YoCrunch 5.5x
Pop-Tarts 5.0x
Nabisco Chips Ahoy! 5.0x
basket size
index
Urgent Need (1-2 Items)
7
Express Lane (3-10 Items)
51
Fill Up (11-20 Items)
161
Pantry Stocking (21+ Items)
416

Where is Cheese Nips Purchased?

channels
index
Club
4
Dollar
397
Drug
10
Food
170
Gas & Convenience
37
Mass
73
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Hawaiian Punch 1.6x
YoCrunch 1.6x
Red Baron 1.5x
Yoplait Go-Gurt 1.5x

How Did They Pay?

method
index
Cash
120
Credit
88
Debit
96
Food Stamps
154

When is Cheese Nips Purchased?

day of week
Sun
16.6%
Mon
14.2%
Tue
12.7%
Wed
12.9%
Thu
12.8%
Fri
15.6%
Sat
15.2%
time of day
Morning
17.3%
Noon
15.2%
Afternoon
33.1%
Evening
27.0%
Late
7.4%

About Our Cheese Nips Consumer Insights

How do we know who buys Cheese Nips? InfoScout has hundreds of thousands of monthly active users uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. This is just a sample of the Cheese Nips consumer and demographic data we get from millions of receipts. Get in touch with our team to learn more about the full power of our InfoScout Insights™ platform.