Chex Mix Muddy Buddies Consumer Insights

Who buys Chex Mix Muddy Buddies?

A Chex Mix Muddy Buddies consumer is generally slightly higher income, Caucasian, and lower middle age. Chex Mix Muddy Buddies consumers are more likely to purchase Chex Mix Muddy Buddies during larger pantry stocking trips. Brands such as Chex Mix, Kelloggs Pop Tarts, and Hunt's Snack Pack also tend to be purchased in the same trip. See sample consumer insights data below.

Chex Mix Muddy Buddies Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$2.98
% of Basket $ (median)
4.7%
Total Basket $ (median)
$64.02

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Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Chex Mix Muddy Buddies Consumer Demographics

demographic
index
Female
103
Male
73
<24
93
25-34
102
35-44
105
45-54
98
55-64
78
65+
86
African American
45
Asian
41
Caucasian
116
Hispanic
37
demographic
index
Has Kids
102
No Kids
95
- $20k
107
$20k-40k
91
$40k-60k
103
$60k-80k
105
$80k-100k
119
$100k-125k
90
$125k +
84
No College
97
College
101
Adv. Degree
97

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Chex Mix Muddy Buddies Basket Affinity & Size

brand
basket affinity
Chex Mix 31.8x
Kelloggs Pop Tarts 5.2x
Hunt's Snack Pack 5.0x
Jack Link's 4.2x
basket size
index
Urgent Need (1-2 Items)
6
Express Lane (3-10 Items)
46
Fill Up (11-20 Items)
153
Pantry Stocking (21+ Items)
443

Where is Chex Mix Muddy Buddies Purchased?

channels
index
Club
1
Dollar
13
Drug
23
Food
10
Mass
207
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Chex Mix 1.8x
Ro-Tel 1.6x
Farmers Market 1.6x
Armour 1.6x

How Did They Pay?

method
index
Cash
87
Credit
94
Debit
108
Food Stamps
160

When is Chex Mix Muddy Buddies Purchased?

day of week
Sun
15.3%
Mon
13.7%
Tue
12.2%
Wed
12.4%
Thu
13.4%
Fri
14.6%
Sat
18.4%
time of day
Morning
13.2%
Noon
16.3%
Afternoon
32.9%
Evening
29.2%
Late
8.4%

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Find Answers to Questions

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Which brands do Chex Mix Muddy Buddies consumers switch to?

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Why do consumers stop buying Chex Mix Muddy Buddies products?

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Which retailers do Chex Mix Muddy Buddies shoppers prefer to shop at?

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What motivates consumers to try Chex Mix Muddy Buddies products?

Research the Chex Mix Muddy Buddies Target Market

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Who actually buys Chex Mix Muddy Buddies? Do these consumers match the intended target market of Chex Mix Muddy Buddies?

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What motivates the target market to buy Chex Mix Muddy Buddies?

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What other target market should Chex Mix Muddy Buddies look at?

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Which other brands have a similar target market?

About Our Chex Mix Muddy Buddies Demographic Data

InfoScout has over 300,000 shoppers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. Demographic data is collected through demographic surveys taken in the apps.