Classico Traditional Favorites Consumer Insights

Who buys Classico Traditional Favorites?

A Classico Traditional Favorites consumer is generally very high income, Caucasian, and upper middle age. Classico Traditional Favorites consumers are more likely to purchase Classico Traditional Favorites during larger pantry stocking trips. Brands such as Barilla, Bertolli, and Jennie-O also tend to be purchased in the same trip. See sample consumer insights data below.

Classico Traditional Favorites Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$2.49
% of Basket $ (median)
3.5%
Total Basket $ (median)
$70.82

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Classico Traditional Favorites Consumer Demographics

demographic
index
Female
99
Male
105
<24
97
25-34
97
35-44
97
45-54
114
55-64
95
65+
90
African American
98
Asian
71
Caucasian
103
Hispanic
95
demographic
index
Has Kids
100
No Kids
100
- $20k
60
$20k-40k
81
$40k-60k
88
$60k-80k
100
$80k-100k
127
$100k-125k
113
$125k +
130
No College
74
College
104
Adv. Degree
112

Understand Classico Traditional Favorites Consumer Behavior

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Classico Traditional Favorites Basket Affinity & Size

brand
basket affinity
Barilla 8.0x
Bertolli 6.2x
Jennie-O 5.8x
Green Giant 5.4x
basket size
index
Urgent Need (1-2 Items)
3
Express Lane (3-10 Items)
27
Fill Up (11-20 Items)
132
Pantry Stocking (21+ Items)
539

Where is Classico Traditional Favorites Purchased?

channels
index
Drug
35
Food
110
Mass
133
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Bertolli 1.4x
General Mills Fiber One 1.4x
Lean Cuisine 1.4x
Jennie-O 1.4x

How Did They Pay?

method
index
Cash
125
Credit
92
Debit
93
Food Stamps
112

When is Classico Traditional Favorites Purchased?

day of week
Sun
19.5%
Mon
13.4%
Tue
12.9%
Wed
11.5%
Thu
11.3%
Fri
14.1%
Sat
17.3%
time of day
Morning
13.8%
Noon
18.1%
Afternoon
35.7%
Evening
26.2%
Late
6.2%

About Our Classico Traditional Favorites Consumer Insights

How do we know who buys Classico Traditional Favorites? InfoScout has hundreds of thousands of monthly active users uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. This is just a sample of the Classico Traditional Favorites consumer and demographic data we get from millions of receipts. Get in touch with our team to learn more about the full power of our InfoScout Insights™ platform.