Clorox Green Works Consumer Insights

Who buys Clorox Green Works?

A Clorox Green Works consumer is generally higher income, Asian, and young adult age. Clorox Green Works consumers are more likely to purchase Clorox Green Works during larger pantry stocking trips. Brands such as Archer Farms, Glade, and Swiffer also tend to be purchased in the same trip. See sample consumer insights data below.

Clorox Green Works Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$2.99
% of Basket $ (median)
7.1%
Total Basket $ (median)
$42.39

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Clorox Green Works Consumer Demographics

demographic
index
Female
101
Male
92
<24
107
25-34
126
35-44
105
45-54
70
55-64
78
65+
46
African American
104
Asian
153
Caucasian
93
Hispanic
109
demographic
index
Has Kids
100
No Kids
100
- $20k
96
$20k-40k
93
$40k-60k
97
$60k-80k
98
$80k-100k
98
$100k-125k
111
$125k +
111
No College
69
College
105
Adv. Degree
112

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Clorox Green Works Basket Affinity & Size

brand
basket affinity
Archer Farms 10.7x
Glade 10.5x
Swiffer 9.0x
Ziploc 7.8x
basket size
index
Urgent Need (1-2 Items)
18
Express Lane (3-10 Items)
71
Fill Up (11-20 Items)
179
Pantry Stocking (21+ Items)
302

Where is Clorox Green Works Purchased?

channels
index
Beauty
16
Club
51
Dollar
1
Drug
2
Food
22
Gas & Convenience
205
Mass
184
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Archer Farms 1.6x
Horizon Organic 1.5x
Jennie-O 1.4x
Nabisco Triscuit 1.3x

How Did They Pay?

method
index
Cash
76
Credit
94
Debit
112
Food Stamps
38

When is Clorox Green Works Purchased?

day of week
Sun
15.5%
Mon
12.7%
Tue
12.5%
Wed
12.7%
Thu
12.9%
Fri
16.3%
Sat
17.3%
time of day
Morning
15.3%
Noon
17.3%
Afternoon
35.7%
Evening
25.1%
Late
6.6%

Get More Clorox Green Works Data

Better understand Clorox Green Works consumers with the latest demographic and purchase data.

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Find Answers to Questions

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Which brands do Clorox Green Works consumers switch to?

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Why do consumers stop buying Clorox Green Works products?

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Which retailers do Clorox Green Works shoppers prefer to shop at?

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What motivates consumers to try Clorox Green Works products?

Research the Clorox Green Works Target Market

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Who actually buys Clorox Green Works? Do these consumers match the intended target market of Clorox Green Works?

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What motivates the target market to buy Clorox Green Works?

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What other target market should Clorox Green Works look at?

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Which other brands have a similar target market?

About Our Clorox Green Works Demographic Data

InfoScout has over 300,000 shoppers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. Demographic data is collected through demographic surveys taken in the apps.