Coleman Organic Consumer Insights

Who buys Coleman Organic?

A Coleman Organic consumer is generally very high income, Asian, and lower middle age. Coleman Organic consumers are more likely to purchase Coleman Organic during mid to large sized trips. Brands such as Ziploc, Nutella, and Horizon Organic also tend to be purchased in the same trip. See sample consumer insights data below.

Coleman Organic Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$20.55
% of Basket $ (median)
13.0%
Total Basket $ (median)
$158.54

Access all the Data

Get in touch with our team to learn more about our InfoScout Insights™ platform. It includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Coleman Organic Consumer Demographics

demographic
index
Female
102
Male
85
<24
65
25-34
83
35-44
132
45-54
82
55-64
74
65+
49
African American
40
Asian
232
Caucasian
84
Hispanic
122
demographic
index
Has Kids
107
No Kids
84
- $20k
45
$20k-40k
57
$40k-60k
67
$60k-80k
76
$80k-100k
90
$100k-125k
117
$125k +
278
No College
33
College
97
Adv. Degree
192

Understand Coleman Organic Consumer Behavior

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Coleman Organic Basket Affinity & Size

brand
basket affinity
Ziploc 22.5x
Nutella 22.1x
Horizon Organic 18.8x
Dixie 17.1x
basket size
index
Urgent Need (1-2 Items)
5
Express Lane (3-10 Items)
58
Fill Up (11-20 Items)
270
Pantry Stocking (21+ Items)
265

Where is Coleman Organic Purchased?

channels
index
Club
957
Food
2
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Horizon Organic 2.3x
Oroweat 1.6x
Archer Farms 1.5x
Taylor Farms 1.5x

How Did They Pay?

method
index
Cash
38
Credit
140
Debit
105
Food Stamps
41

When is Coleman Organic Purchased?

day of week
Sun
18.2%
Mon
13.5%
Tue
12.3%
Wed
11.6%
Thu
11.2%
Fri
15.3%
Sat
17.8%
time of day
Morning
10.5%
Noon
28.2%
Afternoon
41.5%
Evening
18.7%
Late
1.1%

About Our Coleman Organic Consumer Insights

How do we know who buys Coleman Organic? InfoScout has hundreds of thousands of monthly active users uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. This is just a sample of the Coleman Organic consumer and demographic data we get from millions of receipts. Get in touch with our team to learn more about the full power of our InfoScout Insights™ platform.