Community Coffee Consumer Insights

Who buys Community Coffee? A Community Coffee consumer is generally median income, Caucasian, and older age. Community Coffee consumers are more likely to purchase Community Coffee during larger pantry stocking trips. Brands such as Sunny Meadow, Bar-S, and Borden also tend to be purchased in the same trip. Sample consumer insights data below.

Community Coffee Basket Penetration

The sample data below comes from real shopping receipts. InfoScout has America's largest purchase panel, and captures 1 in every 500 shopping trips. Learn more about our data

Data shown is from 2014-2015. Contact us for real-time data.

Brand $ per Basket
$7.98
% of Basket $ (median)
9.4%
Total Basket $ (median)
$84.81

Get Better Data

Contact our sales team for real-time data and deeper insights, including:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • Recent demographic data

Community Coffee Consumer Demographics

demographic
index
Female
101
Male
87
<24
31
25-34
90
35-44
83
45-54
113
55-64
189
65+
160
African American
85
Asian
35
Caucasian
119
Hispanic
20
demographic
index
Has Kids
88
No Kids
128
- $20k
80
$20k-40k
126
$40k-60k
85
$60k-80k
128
$80k-100k
119
$100k-125k
77
$125k +
60
No College
135
College
95
Adv. Degree
85

Understand Community Coffee Consumer Behavior

Leading brands and retailers use our consumer and shopper insights data to increase ROI, retain shoppers and consumers, find new opportunities, and more. Understand My Consumers

Community Coffee Basket Affinity & Size

brand
basket affinity
Sunny Meadow 11.1x
Bar-S 7.2x
Borden 7.2x
Gain 6.1x
basket size
index
Urgent Need (1-2 Items)
8
Express Lane (3-10 Items)
43
Fill Up (11-20 Items)
148
Pantry Stocking (21+ Items)
456

Where is Community Coffee Purchased?

channels
index
Club
148
Dollar
157
Drug
1
Food
10
Mass
172
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Sunny Meadow 2.8x
Ro-Tel 2.1x
Sunbeam 2.0x
Natures Own 2.0x

How Did They Pay?

method
index
Cash
82
Credit
94
Debit
119
Food Stamps
91

When is Community Coffee Purchased?

day of week
Sun
16.5%
Mon
13.3%
Tue
12.8%
Wed
11.3%
Thu
12.2%
Fri
16.1%
Sat
17.8%
time of day
Morning
17.1%
Noon
18.5%
Afternoon
36.3%
Evening
23.8%
Late
4.3%

Data shown is from 2014-2015. Contact us for real-time data.

Get Better Data

Contact our sales team for real-time data and deeper insights.

check mark

Real-time purchase and demographic data

check mark

What other brands do Community Coffee consumers purchase?

check mark

Why do Community Coffee consumers try new brands?

check mark

Where do Community Coffee consumers prefer to shop?

Clients

Example InfoScout clients

Data Highlights

Real Time Shopper and Consumer Data

Daily, Not Quarterly
Rapid consumer and shopper insights.

More Shopping Trips Captured

1 in every 500 Shopping Trips
InfoScout captures 15 times more shopping trips daily than legacy panels.

Balanced Panel

The Real America
Our panel includes traditionally hard-to-reach segments like young mothers, high-income households and male millennials.

Examples of different retailer types

Omnichannel Visibility
Every retailer, from Big Box to Bodegas to Online.

Research the Community Coffee Target Market

Arrow and target

Who actually buys Community Coffee? Do these consumers match the intended target market of Community Coffee?

Thought bubble

What motivates the target market to purchase Community Coffee?

magnifying glass

What other target market should Community Coffee look at?

venn diagram

Which other brands have a similar target market?

Where Does Our Data Come From?

InfoScout has America's largest purchase panel. We capture 1 in every 500 shopping trips because over 300,000 users upload their shopping receipts (paper and electronic) through our mobile apps. Additional data is collected through behaviorally triggered surveys taken in our apps.

Learn more about our data

What Does InfoScout Do?

InfoScout provides next generation consumer insights that explain why people buy in an omnichannel world. Our solutions include shopper profile reports, consumer surveys, buy & why studies, and insights subscriptions.

Learn more about us