Conecuh Consumer Insights

Who buys Conecuh? Conecuh consumers are generally slightly lower income, African American, and senior age. Conecuh consumers are more likely to purchase Conecuh during larger pantry stocking trips. Brands such as Sunny Meadow, Bud Light, and Natures Own also tend to be purchased in the same trip. Sample consumer insights data below.

Conecuh Basket Penetration

The sample data below comes from real shopping receipts. InfoScout has America's largest purchase panel, and captures 1 in every 500 shopping trips. Learn more about our data

Data shown is from 2014-2015. Contact us for real-time data.

Brand $ per Basket
$4.68
% of Basket $ (median)
5.5%
Total Basket $ (median)
$85.36

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Contact our sales team for real-time data and deeper insights, including:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • Recent demographic data

Conecuh Consumer Demographics

demographic
index
Female
102
Male
77
<24
92
25-34
95
35-44
99
45-54
102
55-64
101
65+
168
African American
340
Asian
49
Caucasian
106
Hispanic
4
demographic
index
Has Kids
92
No Kids
119
- $20k
120
$20k-40k
93
$40k-60k
123
$60k-80k
114
$80k-100k
96
$100k-125k
78
$125k +
66
No College
87
College
109
Adv. Degree
72

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Conecuh Basket Affinity & Size

brand
basket affinity
Sunny Meadow 15.3x
Bud Light 7.0x
Natures Own 6.9x
Marketside 6.4x
basket size
index
Urgent Need (1-2 Items)
4
Express Lane (3-10 Items)
26
Fill Up (11-20 Items)
143
Pantry Stocking (21+ Items)
529

Where is Conecuh Purchased?

channels
index
Club
78
Food
19
Mass
188
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Sunny Meadow 3.3x
Sunbeam 2.4x
Borden 2.3x
Ro-Tel 2.2x

How Did They Pay?

method
index
Cash
78
Credit
68
Debit
133
Food Stamps
185

When is Conecuh Purchased?

day of week
Sun
17.8%
Mon
11.8%
Tue
10.3%
Wed
9.1%
Thu
12.3%
Fri
15.8%
Sat
23.0%
time of day
Morning
18.1%
Noon
18.7%
Afternoon
32.8%
Evening
25.9%
Late
4.5%

Data shown is from 2014-2015. Contact us for real-time data.

Get Better Data

Contact our sales team for real-time data and deeper insights.

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Real-time purchase and demographic data

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What other brands do Conecuh consumers purchase?

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Why do Conecuh consumers try new brands?

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Where do Conecuh consumers prefer to shop?

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Data Highlights

Real Time Shopper and Consumer Data

Daily, Not Quarterly
Rapid consumer and shopper insights.

More Shopping Trips Captured

1 in every 500 Shopping Trips
InfoScout captures 15 times more shopping trips daily than legacy panels.

Balanced Panel

The Real America
Our panel includes traditionally hard-to-reach segments like young mothers, high-income households and male millennials.

Examples of different retailer types

Omnichannel Visibility
Every retailer, from Big Box to Bodegas to Online.

Research the Conecuh Target Market

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Who actually buys Conecuh? Do these consumers match the intended target market of Conecuh?

Thought bubble

What motivates the target market to purchase Conecuh?

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What other target market should Conecuh look at?

venn diagram

Which other brands have a similar target market?

Where Does Our Data Come From?

InfoScout has America's largest purchase panel. We capture 1 in every 500 shopping trips because over 300,000 users upload their shopping receipts (paper and electronic) through our mobile apps. Additional data is collected through behaviorally triggered surveys taken in our apps.

Learn more about our data

What Does InfoScout Do?

InfoScout provides next generation consumer insights that explain why people buy in an omnichannel world. Our solutions include shopper profile reports, consumer surveys, buy & why studies, and insights subscriptions.

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