Coppertone Kids Consumer Insights

Who buys Coppertone Kids?

A Coppertone Kids consumer is generally very high income, Caucasian, and lower middle age. Coppertone Kids consumers are more likely to purchase Coppertone Kids during larger pantry stocking trips. Brands such as Neutrogena, Secret, and Olay also tend to be purchased in the same trip. See sample consumer insights data below.

Coppertone Kids Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$8.97
% of Basket $ (median)
12.6%
Total Basket $ (median)
$71.27

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Coppertone Kids Consumer Demographics

demographic
index
Female
102
Male
81
<24
37
25-34
85
35-44
144
45-54
72
55-64
44
65+
41
African American
42
Asian
63
Caucasian
109
Hispanic
82
demographic
index
Has Kids
130
No Kids
32
- $20k
36
$20k-40k
64
$40k-60k
77
$60k-80k
93
$80k-100k
113
$100k-125k
161
$125k +
164
No College
60
College
103
Adv. Degree
133

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Coppertone Kids Basket Affinity & Size

brand
basket affinity
Neutrogena 17.6x
Secret 11.0x
Olay 8.0x
Crayola 7.4x
basket size
index
Urgent Need (1-2 Items)
16
Express Lane (3-10 Items)
65
Fill Up (11-20 Items)
156
Pantry Stocking (21+ Items)
354

Where is Coppertone Kids Purchased?

channels
index
Beauty
48
Club
63
Dollar
79
Drug
92
Food
4
Mass
185
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Dannon Danimals 2.3x
Yoplait Go-Gurt 1.9x
Huggies 1.6x
Horizon Organic 1.6x

How Did They Pay?

method
index
Cash
69
Credit
117
Debit
105
Food Stamps
30

When is Coppertone Kids Purchased?

day of week
Sun
15.4%
Mon
11.7%
Tue
13.0%
Wed
12.6%
Thu
12.2%
Fri
16.9%
Sat
18.2%
time of day
Morning
20.0%
Noon
21.0%
Afternoon
28.6%
Evening
22.3%
Late
8.1%

About Our Coppertone Kids Consumer Insights

How do we know who buys Coppertone Kids? InfoScout has hundreds of thousands of monthly active users uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. This is just a sample of the Coppertone Kids consumer and demographic data we get from millions of receipts. Get in touch with our team to learn more about the full power of our InfoScout Insights™ platform.