Corn Flakes Consumer Insights

Who buys Corn Flakes?

A Corn Flakes consumer is generally very low income, Hispanic, and adolescent age. Corn Flakes consumers are more likely to purchase Corn Flakes during larger pantry stocking trips. Brands such as Goya, General Mills Cheerios, and Kelloggs Frosted Flakes also tend to be purchased in the same trip. See sample consumer insights data below.

Corn Flakes Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$2.99
% of Basket $ (median)
5.5%
Total Basket $ (median)
$54.30

Access all the Data

Get in touch with our team to learn more about our InfoScout Insights™ platform. It includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Corn Flakes Consumer Demographics

demographic
index
Female
97
Male
129
<24
157
25-34
109
35-44
86
45-54
99
55-64
104
65+
142
African American
148
Asian
101
Caucasian
87
Hispanic
195
demographic
index
Has Kids
97
No Kids
106
- $20k
148
$20k-40k
125
$40k-60k
100
$60k-80k
95
$80k-100k
85
$100k-125k
84
$125k +
73
No College
117
College
96
Adv. Degree
100

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Corn Flakes Basket Affinity & Size

basket size
index
Urgent Need (1-2 Items)
7
Express Lane (3-10 Items)
60
Fill Up (11-20 Items)
146
Pantry Stocking (21+ Items)
404

Where is Corn Flakes Purchased?

channels
index
Beauty
0
Club
20
Dollar
71
Drug
49
Food
175
Gas & Convenience
28
Mass
75
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Yoplait Light 1.3x
General Mills Cheerios 1.3x
Goya 1.3x
Hawaiian Punch 1.3x

How Did They Pay?

method
index
Cash
119
Credit
78
Debit
81
Food Stamps
359

When is Corn Flakes Purchased?

day of week
Sun
17.3%
Mon
14.7%
Tue
12.6%
Wed
12.4%
Thu
12.5%
Fri
14.1%
Sat
16.4%
time of day
Morning
16.1%
Noon
16.8%
Afternoon
33.2%
Evening
26.5%
Late
7.4%

About Our Corn Flakes Consumer Insights

How do we know who buys Corn Flakes? InfoScout has hundreds of thousands of monthly active users uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. This is just a sample of the Corn Flakes consumer and demographic data we get from millions of receipts. Get in touch with our team to learn more about the full power of our InfoScout Insights™ platform.