Corn King Consumer Insights

Who buys Corn King?

A Corn King consumer is generally very low income, African American, and senior age. Corn King consumers are more likely to purchase Corn King during larger pantry stocking trips. Brands such as Farmers Market, Blue Bonnet, and Bar-S also tend to be purchased in the same trip. See sample consumer insights data below.

Corn King Basket Penetration

We analyzed our users' shopping receipts to generate this sample basket penetration data.

Brand $ per Basket
$3.12
% of Basket $ (median)
5.4%
Total Basket $ (median)
$57.37

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Corn King Consumer Demographics

demographic
index
Female
103
Male
76
<24
109
25-34
109
35-44
86
45-54
110
55-64
104
65+
122
African American
142
Asian
29
Caucasian
107
Hispanic
84
demographic
index
Has Kids
102
No Kids
97
- $20k
159
$20k-40k
145
$40k-60k
123
$60k-80k
97
$80k-100k
76
$100k-125k
57
$125k +
36
No College
158
College
95
Adv. Degree
56

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Corn King Basket Affinity & Size

brand
basket affinity
Farmers Market 11.6x
Blue Bonnet 9.9x
Bar-S 8.3x
Generic Pma 6.7x
basket size
index
Urgent Need (1-2 Items)
3
Express Lane (3-10 Items)
33
Fill Up (11-20 Items)
153
Pantry Stocking (21+ Items)
496

Where is Corn King Purchased?

channels
index
Drug
0
Food
40
Gas & Convenience
9
Mass
189
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Farmers Market 2.1x
Bar-S 2.1x
Blue Bonnet 2.0x
Totino's Party Pizza 1.9x

How Did They Pay?

method
index
Cash
130
Credit
60
Debit
106
Food Stamps
260

When is Corn King Purchased?

day of week
Sun
16.4%
Mon
12.0%
Tue
10.2%
Wed
10.6%
Thu
12.3%
Fri
17.4%
Sat
21.0%
time of day
Morning
15.6%
Noon
16.8%
Afternoon
35.4%
Evening
25.7%
Late
6.4%

Get More Corn King Data

Contact us for the latest Corn King consumer demographic and purchase data.

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Find Answers to Questions

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Which brands do Corn King consumers switch to?

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Why do consumers stop buying Corn King products?

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Which retailers do Corn King shoppers prefer to shop at?

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What motivates consumers to try Corn King products?

Research the Corn King Target Market

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Who actually buys Corn King? Do these consumers match the intended target market of Corn King?

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What motivates the target market to buy Corn King?

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What other target market should Corn King look at?

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Which other brands have a similar target market?

About Our Corn King Demographic Data

InfoScout has over 300,000 shoppers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. Demographic data is collected through demographic surveys taken in the apps.