Croissant Pockets Consumer Insights

Who buys Croissant Pockets? A Croissant Pockets consumer is generally very low income, African American, and adolescent age. Croissant Pockets consumers are more likely to purchase Croissant Pockets during larger pantry stocking trips. Brands such as Totino's Pizza Rolls, Totino's Party Pizza, and Red Baron also tend to be purchased in the same trip. Sample consumer insights data below.

Croissant Pockets Basket Penetration

The sample data below comes from real shopping receipts. InfoScout has America's largest purchase panel, and captures 1 in every 500 shopping trips. Learn more about our data

Data shown is from 2014-2015. Contact us for real-time data.

Brand $ per Basket
$2.18
% of Basket $ (median)
3.3%
Total Basket $ (median)
$66.43

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  • Recent demographic data

Croissant Pockets Consumer Demographics

demographic
index
Female
100
Male
100
<24
188
25-34
123
35-44
97
45-54
93
55-64
45
65+
28
African American
116
Asian
92
Caucasian
102
Hispanic
89
demographic
index
Has Kids
108
No Kids
81
- $20k
149
$20k-40k
140
$40k-60k
120
$60k-80k
94
$80k-100k
81
$100k-125k
71
$125k +
39
No College
153
College
97
Adv. Degree
53

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Croissant Pockets Basket Affinity & Size

brand
basket affinity
Totino's Pizza Rolls 10.9x
Totino's Party Pizza 8.6x
Red Baron 7.5x
Banquet 6.8x
basket size
index
Urgent Need (1-2 Items)
4
Express Lane (3-10 Items)
29
Fill Up (11-20 Items)
120
Pantry Stocking (21+ Items)
546

Where is Croissant Pockets Purchased?

channels
index
Drug
8
Food
39
Mass
189
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Totino's Party Pizza 1.9x
Totino's Pizza Rolls 1.8x
Red Baron 1.7x
Armour 1.7x

How Did They Pay?

method
index
Cash
125
Credit
59
Debit
104
Food Stamps
278

When is Croissant Pockets Purchased?

day of week
Sun
19.8%
Mon
13.4%
Tue
12.8%
Wed
11.6%
Thu
11.2%
Fri
14.3%
Sat
16.9%
time of day
Morning
12.4%
Noon
15.2%
Afternoon
31.2%
Evening
30.9%
Late
10.2%

Data shown is from 2014-2015. Contact us for real-time data.

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Contact our sales team for real-time data and deeper insights.

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Real-time purchase and demographic data

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What other brands do Croissant Pockets consumers purchase?

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Why do Croissant Pockets consumers try new brands?

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Where do Croissant Pockets consumers prefer to shop?

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Data Highlights

Real Time Shopper and Consumer Data

Daily, Not Quarterly
Rapid consumer and shopper insights.

More Shopping Trips Captured

1 in every 500 Shopping Trips
InfoScout captures 15 times more shopping trips daily than legacy panels.

Balanced Panel

The Real America
Our panel includes traditionally hard-to-reach segments like young mothers, high-income households and male millennials.

Examples of different retailer types

Omnichannel Visibility
Every retailer, from Big Box to Bodegas to Online.

Research the Croissant Pockets Target Market

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Who actually buys Croissant Pockets? Do these consumers match the intended target market of Croissant Pockets?

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What motivates the target market to purchase Croissant Pockets?

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What other target market should Croissant Pockets look at?

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Which other brands have a similar target market?

Where Does Our Data Come From?

InfoScout has America's largest purchase panel. We capture 1 in every 500 shopping trips because over 300,000 users upload their shopping receipts (paper and electronic) through our mobile apps. Additional data is collected through behaviorally triggered surveys taken in our apps.

Learn more about our data

What Does InfoScout Do?

InfoScout provides next generation consumer insights that explain why people buy in an omnichannel world. Our solutions include shopper profile reports, consumer surveys, buy & why studies, and insights subscriptions.

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