Dart (Containers) Consumer Insights

Who buys Dart (Containers)? Dart (Containers) consumers are generally lower income, African American, and senior age. Dart (Containers) consumers are more likely to purchase Dart (Containers) during larger pantry stocking trips. Brands such as Hefty, Domino, and Dixie also tend to be purchased in the same trip. Sample consumer insights data below.

Dart (Containers) Basket Penetration

The sample data below comes from real shopping receipts. InfoScout has America's largest purchase panel, and captures 1 in every 500 shopping trips. Learn more about our data

Data shown is from 2014-2015. Contact us for real-time data.

Brand $ per Basket
$16.40
% of Basket $ (median)
10.7%
Total Basket $ (median)
$153.88

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  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • Recent demographic data

Dart (Containers) Consumer Demographics

demographic
index
Female
91
Male
187
<24
131
25-34
103
35-44
93
45-54
108
55-64
77
65+
151
African American
216
Asian
179
Caucasian
75
Hispanic
162
demographic
index
Has Kids
87
No Kids
129
- $20k
103
$20k-40k
116
$40k-60k
112
$60k-80k
100
$80k-100k
82
$100k-125k
88
$125k +
87
No College
125
College
95
Adv. Degree
95

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Dart (Containers) Basket Affinity & Size

brand
basket affinity
Hefty 40.7x
Domino 20.5x
Dixie 17.2x
International Delight 16.5x
basket size
index
Urgent Need (1-2 Items)
16
Express Lane (3-10 Items)
69
Fill Up (11-20 Items)
190
Pantry Stocking (21+ Items)
296

Where is Dart (Containers) Purchased?

channels
index
Club
922
Drug
0
Food
1
Mass
8
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Sunny Meadow 2.1x
Maxwell House 1.7x
Bud Light 1.6x
Sunbeam 1.5x

How Did They Pay?

method
index
Cash
86
Credit
109
Debit
113
Food Stamps
10

When is Dart (Containers) Purchased?

day of week
Sun
8.1%
Mon
15.3%
Tue
18.1%
Wed
16.5%
Thu
15.5%
Fri
14.5%
Sat
12.0%
time of day
Morning
29.2%
Noon
21.7%
Afternoon
31.8%
Evening
16.3%
Late
1.0%

Data shown is from 2014-2015. Contact us for real-time data.

Get Better Data

Contact our sales team for real-time data and deeper insights.

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Real-time purchase and demographic data

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What other brands do Dart (Containers) consumers purchase?

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Why do Dart (Containers) consumers try new brands?

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Where do Dart (Containers) consumers prefer to shop?

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Example InfoScout clients

Data Highlights

Real Time Shopper and Consumer Data

Daily, Not Quarterly
Rapid consumer and shopper insights.

More Shopping Trips Captured

1 in every 500 Shopping Trips
InfoScout captures 15 times more shopping trips daily than legacy panels.

Balanced Panel

The Real America
Our panel includes traditionally hard-to-reach segments like young mothers, high-income households and male millennials.

Examples of different retailer types

Omnichannel Visibility
Every retailer, from Big Box to Bodegas to Online.

Research the Dart (Containers) Target Market

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Who actually buys Dart (Containers)? Do these consumers match the intended target market of Dart (Containers)?

Thought bubble

What motivates the target market to purchase Dart (Containers)?

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What other target market should Dart (Containers) look at?

venn diagram

Which other brands have a similar target market?

Where Does Our Data Come From?

InfoScout has America's largest purchase panel. We capture 1 in every 500 shopping trips because over 300,000 users upload their shopping receipts (paper and electronic) through our mobile apps. Additional data is collected through behaviorally triggered surveys taken in our apps.

Learn more about our data

What Does InfoScout Do?

InfoScout provides next generation consumer insights that explain why people buy in an omnichannel world. Our solutions include shopper profile reports, consumer surveys, buy & why studies, and insights subscriptions.

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