Del Monte Consumer Insights

Who buys Del Monte?

A Del Monte consumer is generally higher income, African American, and senior age. Del Monte consumers are more likely to purchase Del Monte during larger pantry stocking trips. Brands such as Taylor Farms, Generic Pma, and Libby's also tend to be purchased in the same trip. See sample consumer insights data below.

Del Monte Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$2.18
% of Basket $ (median)
3.2%
Total Basket $ (median)
$67.87

Access all the Data

Get in touch with our team to learn more about our InfoScout Insights™ platform. It includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Del Monte Consumer Demographics

demographic
index
Female
100
Male
102
<24
80
25-34
93
35-44
100
45-54
102
55-64
116
65+
129
African American
126
Asian
113
Caucasian
98
Hispanic
94
demographic
index
Has Kids
101
No Kids
98
- $20k
92
$20k-40k
92
$40k-60k
97
$60k-80k
104
$80k-100k
105
$100k-125k
107
$125k +
102
No College
99
College
99
Adv. Degree
108

Understand Del Monte Consumer Behavior

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Del Monte Basket Affinity & Size

brand
basket affinity
Taylor Farms 6.7x
Generic Pma 5.3x
Libby's 4.4x
Bush's Best 4.0x
basket size
index
Urgent Need (1-2 Items)
4
Express Lane (3-10 Items)
46
Fill Up (11-20 Items)
161
Pantry Stocking (21+ Items)
439

Where is Del Monte Purchased?

channels
index
Beauty
1
Club
264
Dollar
27
Drug
13
Food
104
Gas & Convenience
10
Mass
79
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Yoplait Light 1.1x
Duncan Hines 1.1x
Planters 1.1x
Johnsonville 1.1x

How Did They Pay?

method
index
Cash
87
Credit
101
Debit
102
Food Stamps
134

When is Del Monte Purchased?

day of week
Sun
17.9%
Mon
13.3%
Tue
12.7%
Wed
11.9%
Thu
11.6%
Fri
14.7%
Sat
17.9%
time of day
Morning
16.3%
Noon
18.3%
Afternoon
35.7%
Evening
25.0%
Late
4.8%

About Our Del Monte Consumer Insights

How do we know who buys Del Monte? InfoScout has hundreds of thousands of monthly active users uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. This is just a sample of the Del Monte consumer and demographic data we get from millions of receipts. Get in touch with our team to learn more about the full power of our InfoScout Insights™ platform.