Dial Nutriskin Consumer Insights

Who buys Dial Nutriskin?

A Dial Nutriskin consumer is generally very low income, African American, and young adult age. Dial Nutriskin consumers are more likely to purchase Dial Nutriskin during larger pantry stocking trips. Brands such as Secret, Olay, and Softsoap also tend to be purchased in the same trip. See sample consumer insights data below.

Dial Nutriskin Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$3.96
% of Basket $ (median)
9.6%
Total Basket $ (median)
$41.11

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Dial Nutriskin Consumer Demographics

demographic
index
Female
101
Male
86
<24
101
25-34
120
35-44
99
45-54
88
55-64
90
65+
37
African American
319
Asian
137
Caucasian
80
Hispanic
136
demographic
index
Has Kids
99
No Kids
102
- $20k
154
$20k-40k
118
$40k-60k
118
$60k-80k
95
$80k-100k
88
$100k-125k
72
$125k +
57
No College
114
College
101
Adv. Degree
76

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Dial Nutriskin Basket Affinity & Size

brand
basket affinity
Secret 13.5x
Olay 11.9x
Softsoap 7.5x
Suave 7.2x
basket size
index
Urgent Need (1-2 Items)
15
Express Lane (3-10 Items)
78
Fill Up (11-20 Items)
170
Pantry Stocking (21+ Items)
293

Where is Dial Nutriskin Purchased?

channels
index
Beauty
21
Dollar
437
Drug
116
Food
24
Mass
167
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Marlboro Gold Pack 1.9x
Angel Soft 1.7x
Hawaiian Punch 1.7x
Olay 1.7x

How Did They Pay?

method
index
Cash
125
Credit
79
Debit
99
Food Stamps
77

When is Dial Nutriskin Purchased?

day of week
Sun
15.5%
Mon
11.8%
Tue
11.4%
Wed
12.2%
Thu
13.0%
Fri
15.8%
Sat
20.2%
time of day
Morning
15.6%
Noon
13.7%
Afternoon
31.7%
Evening
28.2%
Late
10.8%

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Find Answers to Questions

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Which brands do Dial Nutriskin consumers switch to?

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Why do consumers stop buying Dial Nutriskin products?

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Which retailers do Dial Nutriskin shoppers prefer to shop at?

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What motivates consumers to try Dial Nutriskin products?

Research the Dial Nutriskin Target Market

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Who actually buys Dial Nutriskin? Do these consumers match the intended target market of Dial Nutriskin?

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What motivates the target market to buy Dial Nutriskin?

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What other target market should Dial Nutriskin look at?

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Which other brands have a similar target market?

About Our Dial Nutriskin Demographic Data

InfoScout has over 300,000 shoppers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. Demographic data is collected through demographic surveys taken in the apps.