Dole Banana Dippers Consumer Insights

Who buys Dole Banana Dippers? A Dole Banana Dippers consumer is generally very high income, Caucasian, and upper middle age. Dole Banana Dippers consumers are more likely to purchase Dole Banana Dippers during larger pantry stocking trips. Brands such as YoCrunch, Red Baron, and Yoplait Light also tend to be purchased in the same trip. Sample consumer insights data below.

Dole Banana Dippers Basket Penetration

The sample data below comes from real shopping receipts. InfoScout has America's largest purchase panel, and captures 1 in every 500 shopping trips. Learn more about our data

Data shown is from 2014-2015. Contact us for real-time data.

Brand $ per Basket
$3.69
% of Basket $ (median)
5.0%
Total Basket $ (median)
$73.08

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  • Attitudinal surveys
  • Recent demographic data

Dole Banana Dippers Consumer Demographics

demographic
index
Female
101
Male
88
<24
83
25-34
80
35-44
106
45-54
126
55-64
91
65+
58
African American
25
Asian
84
Caucasian
106
Hispanic
96
demographic
index
Has Kids
94
No Kids
114
- $20k
73
$20k-40k
78
$40k-60k
90
$60k-80k
89
$80k-100k
133
$100k-125k
105
$125k +
139
No College
80
College
96
Adv. Degree
142

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Dole Banana Dippers Basket Affinity & Size

brand
basket affinity
YoCrunch 7.2x
Red Baron 6.9x
Yoplait Light 6.1x
Lean Cuisine 6.0x
basket size
index
Urgent Need (1-2 Items)
6
Express Lane (3-10 Items)
41
Fill Up (11-20 Items)
172
Pantry Stocking (21+ Items)
438

Where is Dole Banana Dippers Purchased?

channels
index
Club
357
Drug
17
Food
56
Mass
94
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Taylor Farms 1.7x
Sparkling Ice 1.6x
General Mills Fiber One 1.5x
Oroweat 1.5x

How Did They Pay?

method
index
Cash
79
Credit
109
Debit
103
Food Stamps
119

When is Dole Banana Dippers Purchased?

day of week
Sun
19.3%
Mon
12.7%
Tue
10.2%
Wed
11.5%
Thu
10.9%
Fri
14.5%
Sat
20.9%
time of day
Morning
10.7%
Noon
17.5%
Afternoon
36.9%
Evening
28.6%
Late
6.4%

Data shown is from 2014-2015. Contact us for real-time data.

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Contact our sales team for real-time data and deeper insights.

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Real-time purchase and demographic data

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What other brands do Dole Banana Dippers consumers purchase?

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Why do Dole Banana Dippers consumers try new brands?

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Where do Dole Banana Dippers consumers prefer to shop?

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Data Highlights

Real Time Shopper and Consumer Data

Daily, Not Quarterly
Rapid consumer and shopper insights.

More Shopping Trips Captured

1 in every 500 Shopping Trips
InfoScout captures 15 times more shopping trips daily than legacy panels.

Balanced Panel

The Real America
Our panel includes traditionally hard-to-reach segments like young mothers, high-income households and male millennials.

Examples of different retailer types

Omnichannel Visibility
Every retailer, from Big Box to Bodegas to Online.

Research the Dole Banana Dippers Target Market

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Who actually buys Dole Banana Dippers? Do these consumers match the intended target market of Dole Banana Dippers?

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What motivates the target market to purchase Dole Banana Dippers?

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What other target market should Dole Banana Dippers look at?

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Which other brands have a similar target market?

Where Does Our Data Come From?

InfoScout has America's largest purchase panel. We capture 1 in every 500 shopping trips because over 300,000 users upload their shopping receipts (paper and electronic) through our mobile apps. Additional data is collected through behaviorally triggered surveys taken in our apps.

Learn more about our data

What Does InfoScout Do?

InfoScout provides next generation consumer insights that explain why people buy in an omnichannel world. Our solutions include shopper profile reports, consumer surveys, buy & why studies, and insights subscriptions.

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