Doritos Jacked Consumer Insights

Who buys Doritos Jacked?

A Doritos Jacked consumer is generally lower income, African American, and adolescent age. Doritos Jacked consumers are more likely to purchase Doritos Jacked during larger pantry stocking trips. Brands such as Totino's Pizza Rolls, Kelloggs Pop Tarts, and Lays Wavy also tend to be purchased in the same trip. See sample consumer insights data below.

Doritos Jacked Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$2.95
% of Basket $ (median)
6.2%
Total Basket $ (median)
$47.76

Access all the Data

Get in touch with our team to learn more about our InfoScout Insights™ platform. It includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Doritos Jacked Consumer Demographics

demographic
index
Female
99
Male
110
<24
151
25-34
118
35-44
95
45-54
102
55-64
62
65+
34
African American
124
Asian
83
Caucasian
105
Hispanic
60
demographic
index
Has Kids
104
No Kids
92
- $20k
121
$20k-40k
125
$40k-60k
107
$60k-80k
112
$80k-100k
81
$100k-125k
85
$125k +
58
No College
123
College
99
Adv. Degree
77

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Doritos Jacked Basket Affinity & Size

brand
basket affinity
Totino's Pizza Rolls 4.8x
Kelloggs Pop Tarts 4.6x
Lays Wavy 4.6x
Fritos 4.3x
basket size
index
Urgent Need (1-2 Items)
13
Express Lane (3-10 Items)
74
Fill Up (11-20 Items)
146
Pantry Stocking (21+ Items)
341

Where is Doritos Jacked Purchased?

channels
index
Club
0
Dollar
202
Drug
50
Food
134
Gas & Convenience
229
Mass
97
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Monster Energy 1.6x
Totino's Pizza Rolls 1.6x
Hawaiian Punch 1.5x
Marlboro Gold Pack 1.5x

How Did They Pay?

method
index
Cash
110
Credit
89
Debit
97
Food Stamps
185

When is Doritos Jacked Purchased?

day of week
Sun
18.2%
Mon
11.6%
Tue
11.3%
Wed
11.3%
Thu
12.3%
Fri
16.7%
Sat
18.5%
time of day
Morning
11.0%
Noon
13.5%
Afternoon
32.8%
Evening
33.1%
Late
9.5%

About Our Doritos Jacked Consumer Insights

How do we know who buys Doritos Jacked? InfoScout has hundreds of thousands of monthly active users uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. This is just a sample of the Doritos Jacked consumer and demographic data we get from millions of receipts. Get in touch with our team to learn more about the full power of our InfoScout Insights™ platform.