Dove Clinical Protection Consumer Insights

Who buys Dove Clinical Protection?

A Dove Clinical Protection consumer is generally very high income, Caucasian, and adolescent age. Dove Clinical Protection consumers are more likely to purchase Dove Clinical Protection during larger pantry stocking trips. Brands such as Listerine, Neutrogena, and TRESemme also tend to be purchased in the same trip. See sample consumer insights data below.

Dove Clinical Protection Basket Penetration

We analyzed our users' shopping receipts to generate this sample basket penetration data.

Brand $ per Basket
$7.88
% of Basket $ (median)
11.8%
Total Basket $ (median)
$66.92

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Dove Clinical Protection Consumer Demographics

demographic
index
Female
103
Male
69
<24
144
25-34
109
35-44
104
45-54
91
55-64
75
65+
45
African American
93
Asian
83
Caucasian
102
Hispanic
95
demographic
index
Has Kids
97
No Kids
107
- $20k
86
$20k-40k
92
$40k-60k
86
$60k-80k
105
$80k-100k
82
$100k-125k
118
$125k +
137
No College
78
College
98
Adv. Degree
136

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Dove Clinical Protection Basket Affinity & Size

brand
basket affinity
Listerine 11.8x
Neutrogena 11.1x
TRESemme 10.0x
Oral-B 10.0x
basket size
index
Urgent Need (1-2 Items)
16
Express Lane (3-10 Items)
72
Fill Up (11-20 Items)
156
Pantry Stocking (21+ Items)
326

Where is Dove Clinical Protection Purchased?

channels
index
Dollar
28
Drug
218
Food
35
Mass
161
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Smart Balance 1.5x
Oroweat 1.5x
Secret 1.5x
Archer Farms 1.4x

How Did They Pay?

method
index
Cash
84
Credit
101
Debit
115
Food Stamps
32

When is Dove Clinical Protection Purchased?

day of week
Sun
19.1%
Mon
12.9%
Tue
13.1%
Wed
12.9%
Thu
11.4%
Fri
15.0%
Sat
15.6%
time of day
Morning
14.7%
Noon
18.2%
Afternoon
36.1%
Evening
24.8%
Late
6.2%

Get More Dove Clinical Protection Data

Contact us for the latest Dove Clinical Protection consumer demographic and purchase data.

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Find Answers to Questions

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Which brands do Dove Clinical Protection consumers switch to?

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Why do consumers stop buying Dove Clinical Protection products?

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Which retailers do Dove Clinical Protection shoppers prefer to shop at?

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What motivates consumers to try Dove Clinical Protection products?

Research the Dove Clinical Protection Target Market

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Who actually buys Dove Clinical Protection? Do these consumers match the intended target market of Dove Clinical Protection?

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What motivates the target market to buy Dove Clinical Protection?

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What other target market should Dove Clinical Protection look at?

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Which other brands have a similar target market?

About Our Dove Clinical Protection Demographic Data

InfoScout has over 300,000 shoppers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. Demographic data is collected through demographic surveys taken in the apps.