Duracell Quantum Consumer Insights

Who buys Duracell Quantum?

A Duracell Quantum consumer is generally very high income, Asian, and senior age. Duracell Quantum consumers are more likely to purchase Duracell Quantum during larger pantry stocking trips. Brands such as Taylor Farms, Generic Pma, and Planters also tend to be purchased in the same trip. See sample consumer insights data below.

Duracell Quantum Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$12.98
% of Basket $ (median)
20.5%
Total Basket $ (median)
$63.38

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Duracell Quantum Consumer Demographics

demographic
index
Female
99
Male
111
<24
57
25-34
75
35-44
96
45-54
114
55-64
135
65+
254
African American
72
Asian
104
Caucasian
104
Hispanic
74
demographic
index
Has Kids
92
No Kids
119
- $20k
66
$20k-40k
88
$40k-60k
93
$60k-80k
107
$80k-100k
99
$100k-125k
98
$125k +
142
No College
89
College
100
Adv. Degree
112

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Duracell Quantum Basket Affinity & Size

brand
basket affinity
Taylor Farms 11.7x
Generic Pma 7.1x
Planters 6.6x
Febreze 6.3x
basket size
index
Urgent Need (1-2 Items)
49
Express Lane (3-10 Items)
91
Fill Up (11-20 Items)
162
Pantry Stocking (21+ Items)
180

Where is Duracell Quantum Purchased?

channels
index
Beauty
1675
Club
539
Dollar
13
Drug
252
Food
49
Gas & Convenience
4
Mass
16
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Boars Head 1.6x
Sparkling Ice 1.6x
Listerine 1.4x
Bertolli 1.4x

How Did They Pay?

method
index
Cash
90
Credit
128
Debit
91
Food Stamps
19

When is Duracell Quantum Purchased?

day of week
Sun
14.9%
Mon
12.1%
Tue
11.3%
Wed
15.4%
Thu
12.2%
Fri
14.8%
Sat
19.3%
time of day
Morning
16.8%
Noon
21.4%
Afternoon
37.0%
Evening
22.0%
Late
2.8%

About Our Duracell Quantum Consumer Insights

How do we know who buys Duracell Quantum? InfoScout has hundreds of thousands of monthly active users uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. This is just a sample of the Duracell Quantum consumer and demographic data we get from millions of receipts. Get in touch with our team to learn more about the full power of our InfoScout Insights™ platform.