Duracell Quantum Consumer Insights

Who buys Duracell Quantum?

A Duracell Quantum consumer is generally very high income, Asian, and senior age. Duracell Quantum consumers are more likely to purchase Duracell Quantum during larger pantry stocking trips. Brands such as Taylor Farms, Generic Pma, and Planters also tend to be purchased in the same trip. See sample consumer insights data below.

Duracell Quantum Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$12.98
% of Basket $ (median)
20.5%
Total Basket $ (median)
$63.38

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Duracell Quantum Consumer Demographics

demographic
index
Female
99
Male
111
<24
57
25-34
75
35-44
96
45-54
114
55-64
135
65+
254
African American
72
Asian
104
Caucasian
104
Hispanic
74
demographic
index
Has Kids
92
No Kids
119
- $20k
66
$20k-40k
88
$40k-60k
93
$60k-80k
107
$80k-100k
99
$100k-125k
98
$125k +
142
No College
89
College
100
Adv. Degree
112

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Duracell Quantum Basket Affinity & Size

brand
basket affinity
Taylor Farms 11.7x
Generic Pma 7.1x
Planters 6.6x
Febreze 6.3x
basket size
index
Urgent Need (1-2 Items)
49
Express Lane (3-10 Items)
91
Fill Up (11-20 Items)
162
Pantry Stocking (21+ Items)
180

Where is Duracell Quantum Purchased?

channels
index
Beauty
1675
Club
539
Dollar
13
Drug
252
Food
49
Gas & Convenience
4
Mass
16
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Boars Head 1.6x
Sparkling Ice 1.6x
Listerine 1.4x
Bertolli 1.4x

How Did They Pay?

method
index
Cash
90
Credit
128
Debit
91
Food Stamps
19

When is Duracell Quantum Purchased?

day of week
Sun
14.9%
Mon
12.1%
Tue
11.3%
Wed
15.4%
Thu
12.2%
Fri
14.8%
Sat
19.3%
time of day
Morning
16.8%
Noon
21.4%
Afternoon
37.0%
Evening
22.0%
Late
2.8%

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Better understand Duracell Quantum consumers with the latest demographic and purchase data.

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Find Answers to Questions

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Which brands do Duracell Quantum consumers switch to?

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Why do consumers stop buying Duracell Quantum products?

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Which retailers do Duracell Quantum shoppers prefer to shop at?

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What motivates consumers to try Duracell Quantum products?

Research the Duracell Quantum Target Market

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Who actually buys Duracell Quantum? Do these consumers match the intended target market of Duracell Quantum?

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What motivates the target market to buy Duracell Quantum?

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What other target market should Duracell Quantum look at?

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Which other brands have a similar target market?

About Our Duracell Quantum Demographic Data

InfoScout has over 300,000 shoppers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. Demographic data is collected through demographic surveys taken in the apps.