Ecos Consumer Insights

Who buys Ecos?

A Ecos consumer is generally very high income, Asian, and senior age. Ecos consumers are more likely to purchase Ecos during larger pantry stocking trips. Brands such as Taylor Farms, Cascade, and Post Honey Bunches Of Oats also tend to be purchased in the same trip. See sample consumer insights data below.

Ecos Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$12.99
% of Basket $ (median)
10.9%
Total Basket $ (median)
$119.33

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Ecos Consumer Demographics

demographic
index
Female
98
Male
117
<24
66
25-34
90
35-44
108
45-54
90
55-64
112
65+
153
African American
84
Asian
186
Caucasian
91
Hispanic
99
demographic
index
Has Kids
97
No Kids
108
- $20k
66
$20k-40k
107
$40k-60k
72
$60k-80k
104
$80k-100k
103
$100k-125k
124
$125k +
125
No College
61
College
108
Adv. Degree
106

Understand Ecos Consumer Behavior

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Ecos Basket Affinity & Size

brand
basket affinity
Taylor Farms 20.3x
Cascade 16.2x
Post Honey Bunches Of Oats 13.3x
Horizon Organic 10.1x
basket size
index
Urgent Need (1-2 Items)
13
Express Lane (3-10 Items)
77
Fill Up (11-20 Items)
224
Pantry Stocking (21+ Items)
239

Where is Ecos Purchased?

channels
index
Beauty
11
Club
795
Drug
2
Food
9
Mass
31
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Taylor Farms 1.8x
Horizon Organic 1.6x
Nutella 1.4x
Chobani 1.4x

How Did They Pay?

method
index
Cash
60
Credit
101
Debit
131
Food Stamps
33

When is Ecos Purchased?

day of week
Sun
18.7%
Mon
12.4%
Tue
11.7%
Wed
11.3%
Thu
10.9%
Fri
15.8%
Sat
19.2%
time of day
Morning
11.0%
Noon
22.2%
Afternoon
40.6%
Evening
24.5%
Late
1.7%

Get More Ecos Data

Better understand Ecos consumers with the latest demographic and purchase data.

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Find Answers to Questions

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Which brands do Ecos consumers switch to?

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Why do consumers stop buying Ecos products?

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Which retailers do Ecos shoppers prefer to shop at?

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What motivates consumers to try Ecos products?

Research the Ecos Target Market

Arrow and target

Who actually buys Ecos? Do these consumers match the intended target market of Ecos?

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What motivates the target market to buy Ecos?

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What other target market should Ecos look at?

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Which other brands have a similar target market?

About Our Ecos Demographic Data

InfoScout has over 300,000 shoppers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. Demographic data is collected through demographic surveys taken in the apps.