Ecotools Consumer Insights

Who buys Ecotools?

A Ecotools consumer is generally very low income, Asian, and adolescent age. Ecotools consumers are more likely to purchase Ecotools during larger pantry stocking trips. Brands such as CoverGirl, Neutrogena, and TRESemme also tend to be purchased in the same trip. See sample consumer insights data below.

Ecotools Basket Penetration

We analyzed our users' shopping receipts to generate this sample basket penetration data.

Brand $ per Basket
$4.35
% of Basket $ (median)
11.3%
Total Basket $ (median)
$38.58

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Ecotools Consumer Demographics

demographic
index
Female
103
Male
68
<24
217
25-34
122
35-44
92
45-54
86
55-64
71
65+
61
African American
103
Asian
146
Caucasian
92
Hispanic
120
demographic
index
Has Kids
91
No Kids
121
- $20k
125
$20k-40k
111
$40k-60k
101
$60k-80k
97
$80k-100k
100
$100k-125k
79
$125k +
91
No College
89
College
105
Adv. Degree
90

Understand Ecotools Consumer Behavior

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Ecotools Basket Affinity & Size

brand
basket affinity
CoverGirl 15.8x
Neutrogena 13.6x
TRESemme 10.5x
Olay 9.5x
basket size
index
Urgent Need (1-2 Items)
20
Express Lane (3-10 Items)
97
Fill Up (11-20 Items)
161
Pantry Stocking (21+ Items)
229

Where is Ecotools Purchased?

channels
index
Beauty
7047
Drug
266
Food
6
Gas & Convenience
1
Mass
146
regions
hover to view index

What Else Do They Buy?

brand
household affinity
CoverGirl 1.4x
Almond Breeze 1.4x
Neutrogena 1.4x
Olay 1.4x

How Did They Pay?

method
index
Cash
114
Credit
97
Debit
100
Food Stamps
65

When is Ecotools Purchased?

day of week
Sun
14.0%
Mon
12.7%
Tue
12.4%
Wed
13.1%
Thu
11.9%
Fri
16.8%
Sat
19.1%
time of day
Morning
11.9%
Noon
16.4%
Afternoon
34.1%
Evening
27.9%
Late
9.7%

Get More Ecotools Data

Contact us for the latest Ecotools consumer demographic and purchase data.

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Find Answers to Questions

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Which brands do Ecotools consumers switch to?

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Why do consumers stop buying Ecotools products?

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Which retailers do Ecotools shoppers prefer to shop at?

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What motivates consumers to try Ecotools products?

Research the Ecotools Target Market

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Who actually buys Ecotools? Do these consumers match the intended target market of Ecotools?

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What motivates the target market to buy Ecotools?

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What other target market should Ecotools look at?

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Which other brands have a similar target market?

About Our Ecotools Demographic Data

InfoScout has over 300,000 shoppers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. Demographic data is collected through demographic surveys taken in the apps.