Entenmanns Popems Consumer Insights

Who buys Entenmanns Popems?

A Entenmanns Popems consumer is generally very high income, Caucasian, and upper middle age. Entenmanns Popems consumers are more likely to purchase Entenmanns Popems during larger pantry stocking trips. Brands such as YoCrunch, Perdue, and Dannon Danimals also tend to be purchased in the same trip. See sample consumer insights data below.

Entenmanns Popems Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$3.59
% of Basket $ (median)
5.0%
Total Basket $ (median)
$71.13

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Entenmanns Popems Consumer Demographics

demographic
index
Female
103
Male
68
<24
69
25-34
61
35-44
121
45-54
123
55-64
85
65+
79
African American
47
Asian
49
Caucasian
111
Hispanic
88
demographic
index
Has Kids
116
No Kids
63
- $20k
69
$20k-40k
65
$40k-60k
69
$60k-80k
82
$80k-100k
105
$100k-125k
144
$125k +
198
No College
85
College
99
Adv. Degree
124

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Entenmanns Popems Basket Affinity & Size

brand
basket affinity
YoCrunch 7.5x
Perdue 6.5x
Dannon Danimals 5.7x
Capri Sun 5.2x
basket size
index
Urgent Need (1-2 Items)
8
Express Lane (3-10 Items)
48
Fill Up (11-20 Items)
145
Pantry Stocking (21+ Items)
441

Where is Entenmanns Popems Purchased?

channels
index
Club
1
Dollar
4
Drug
40
Food
187
Gas & Convenience
78
Mass
72
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Smart Balance 2.0x
Perdue 1.9x
Utz 1.9x
YoCrunch 1.9x

How Did They Pay?

method
index
Cash
127
Credit
96
Debit
92
Food Stamps
91

When is Entenmanns Popems Purchased?

day of week
Sun
17.5%
Mon
11.3%
Tue
13.8%
Wed
11.7%
Thu
12.8%
Fri
15.5%
Sat
17.4%
time of day
Morning
19.8%
Noon
15.0%
Afternoon
33.3%
Evening
26.0%
Late
6.0%

About Our Entenmanns Popems Consumer Insights

How do we know who buys Entenmanns Popems? InfoScout has hundreds of thousands of monthly active users uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. This is just a sample of the Entenmanns Popems consumer and demographic data we get from millions of receipts. Get in touch with our team to learn more about the full power of our InfoScout Insights™ platform.