Eucerin Consumer Insights

Who buys Eucerin?

A Eucerin consumer is generally very high income, Asian, and young adult age. Eucerin consumers are more likely to purchase Eucerin during larger pantry stocking trips. Brands such as Neutrogena, Olay, and Dove also tend to be purchased in the same trip. See sample consumer insights data below.

Eucerin Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$7.86
% of Basket $ (median)
23.8%
Total Basket $ (median)
$32.97

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Eucerin Consumer Demographics

demographic
index
Female
101
Male
95
<24
92
25-34
115
35-44
101
45-54
81
55-64
93
65+
114
African American
164
Asian
239
Caucasian
80
Hispanic
119
demographic
index
Has Kids
99
No Kids
103
- $20k
113
$20k-40k
94
$40k-60k
97
$60k-80k
92
$80k-100k
98
$100k-125k
99
$125k +
121
No College
87
College
101
Adv. Degree
113

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Eucerin Basket Affinity & Size

brand
basket affinity
Neutrogena 14.2x
Olay 13.7x
Dove 11.1x
Softsoap 10.8x
basket size
index
Urgent Need (1-2 Items)
36
Express Lane (3-10 Items)
106
Fill Up (11-20 Items)
134
Pantry Stocking (21+ Items)
190

Where is Eucerin Purchased?

channels
index
Beauty
755
Club
0
Dollar
30
Drug
699
Food
27
Gas & Convenience
2
Mass
92
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Nabisco Triscuit 1.4x
Huggies 1.4x
Red Bull 1.4x
Softsoap 1.4x

How Did They Pay?

method
index
Cash
125
Credit
108
Debit
86
Food Stamps
20

When is Eucerin Purchased?

day of week
Sun
16.6%
Mon
13.5%
Tue
13.3%
Wed
12.5%
Thu
12.8%
Fri
14.6%
Sat
16.7%
time of day
Morning
15.9%
Noon
17.6%
Afternoon
32.6%
Evening
26.7%
Late
7.2%

About Our Eucerin Consumer Insights

How do we know who buys Eucerin? InfoScout has hundreds of thousands of monthly active users uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. This is just a sample of the Eucerin consumer and demographic data we get from millions of receipts. Get in touch with our team to learn more about the full power of our InfoScout Insights™ platform.