Farmland Dairies Consumer Insights

Who buys Farmland Dairies?

A Farmland Dairies consumer is generally higher income, Hispanic, and senior age. Farmland Dairies consumers are more likely to purchase Farmland Dairies during larger pantry stocking trips. Brands such as Eggland's Best, Boars Head, and Perdue also tend to be purchased in the same trip. See sample consumer insights data below.

Farmland Dairies Basket Penetration

We analyzed our users' shopping receipts to generate this sample basket penetration data.

Brand $ per Basket
$3.78
% of Basket $ (median)
3.7%
Total Basket $ (median)
$101.46

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Farmland Dairies Consumer Demographics

demographic
index
Female
100
Male
101
<24
29
25-34
36
35-44
115
45-54
131
55-64
126
65+
282
African American
39
Asian
56
Caucasian
103
Hispanic
124
demographic
index
Has Kids
85
No Kids
133
- $20k
85
$20k-40k
32
$40k-60k
81
$60k-80k
82
$80k-100k
87
$100k-125k
201
$125k +
177
No College
110
College
87
Adv. Degree
151

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Farmland Dairies Basket Affinity & Size

brand
basket affinity
Eggland's Best 45.2x
Boars Head 29.2x
Perdue 19.4x
Hellmann's 14.2x
basket size
index
Urgent Need (1-2 Items)
8
Express Lane (3-10 Items)
64
Fill Up (11-20 Items)
204
Pantry Stocking (21+ Items)
318

Where is Farmland Dairies Purchased?

channels
index
Club
478
Drug
3
Food
137
Mass
8
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Boars Head 2.5x
Goya 2.4x
Smart Balance 2.4x
Entenmann's 2.4x

How Did They Pay?

method
index
Cash
66
Credit
140
Debit
91
Food Stamps
28

When is Farmland Dairies Purchased?

day of week
Sun
17.1%
Mon
13.5%
Tue
11.8%
Wed
13.2%
Thu
14.2%
Fri
14.3%
Sat
15.9%
time of day
Morning
13.6%
Noon
20.3%
Afternoon
38.8%
Evening
23.7%
Late
3.5%

Get More Farmland Dairies Data

Contact us for the latest Farmland Dairies consumer demographic and purchase data.

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Find Answers to Questions

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Which brands do Farmland Dairies consumers switch to?

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Why do consumers stop buying Farmland Dairies products?

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Which retailers do Farmland Dairies shoppers prefer to shop at?

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What motivates consumers to try Farmland Dairies products?

Research the Farmland Dairies Target Market

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Who actually buys Farmland Dairies? Do these consumers match the intended target market of Farmland Dairies?

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What motivates the target market to buy Farmland Dairies?

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What other target market should Farmland Dairies look at?

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Which other brands have a similar target market?

About Our Farmland Dairies Demographic Data

InfoScout has over 300,000 shoppers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. Demographic data is collected through demographic surveys taken in the apps.