Flander's Consumer Insights

Who buys Flander's?

A Flander's consumer is generally very low income, Caucasian, and older age. Flander's consumers are more likely to purchase Flander's during larger pantry stocking trips. Brands such as Sunny Meadow, Blue Bonnet, and Totino's Pizza Rolls also tend to be purchased in the same trip. See sample consumer insights data below.

Flander's Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$2.94
% of Basket $ (median)
5.8%
Total Basket $ (median)
$50.81

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Flander's Consumer Demographics

demographic
index
Female
101
Male
88
<24
82
25-34
108
35-44
87
45-54
106
55-64
124
65+
101
African American
102
Asian
37
Caucasian
112
Hispanic
56
demographic
index
Has Kids
101
No Kids
98
- $20k
138
$20k-40k
123
$40k-60k
130
$60k-80k
113
$80k-100k
86
$100k-125k
55
$125k +
35
No College
152
College
93
Adv. Degree
72

Understand Flander's Consumer Behavior

Leading brands and retailers use our consumer and shopper insights data to increase ROI, retain shoppers and consumers, find new opportunities, and more. Understand My Consumers

Flander's Basket Affinity & Size

brand
basket affinity
Sunny Meadow 9.4x
Blue Bonnet 8.7x
Totino's Pizza Rolls 7.9x
Libby's 7.2x
basket size
index
Urgent Need (1-2 Items)
25
Express Lane (3-10 Items)
69
Fill Up (11-20 Items)
159
Pantry Stocking (21+ Items)
312

Where is Flander's Purchased?

channels
index
Drug
1
Food
11
Mass
211
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Sunny Meadow 2.4x
Blue Bonnet 2.1x
Diet Mountain Dew 2.0x
Sunbeam 1.9x

How Did They Pay?

method
index
Cash
109
Credit
75
Debit
124
Food Stamps
85

When is Flander's Purchased?

day of week
Sun
15.0%
Mon
12.7%
Tue
10.7%
Wed
12.9%
Thu
10.0%
Fri
19.0%
Sat
19.7%
time of day
Morning
14.9%
Noon
17.3%
Afternoon
36.8%
Evening
23.8%
Late
7.2%

About Our Flander's Consumer Insights

How do we know who buys Flander's? InfoScout has hundreds of thousands of monthly active users uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. This is just a sample of the Flander's consumer and demographic data we get from millions of receipts. Get in touch with our team to learn more about the full power of our InfoScout Insights™ platform.